Posted tagged ‘Business Tourism’

Make it Edinburgh

October 19, 2017

Make it Edinburgh
New innovative campaign set to bring business tourism events to life
In Scotland’s capital city

Edinburgh is ready to raise its global profile as the business tourism destination of choice for meeting and event planners with the launch of Make it Edinburgh, a landmark campaign celebrating the city’s unique position as a centre of excellence, innovation and heritage.

For the very first time in its history, Edinburgh’s diverse business tourism offering will be presented under a single, cohesive creative and digital strategy. The overarching strapline, ‘Make it Edinburgh’, ties together an integrated campaign that celebrates and promotes Edinburgh’s strongest sectors of industry, while providing compelling reasons to choose Edinburgh for future events.

Amanda Ferguson, Head of Business Tourism at Convention Edinburgh said: “Edinburgh has been criticised in the past for not being as ‘joined up’ as other competitor cities, but this campaign will prove otherwise. Never before has the city undertaken a marketing campaign on this scale, bringing together private sector partners, working collaboratively through Marketing Edinburgh, the city’s Destination Marketing Organisation.

“The message we aim to promote is that Edinburgh is synonymous with innovation, discovery and thinking, a rich history of heritage, full of inspiring locations, buildings and people. Hence conference organisers should ‘Make it Edinburgh’. The campaign gives us a powerful collective voice that will help us develop our business tourism offering and promote Edinburgh’s world leading Centres of Excellence.”

‘Make it Edinburgh’ has been made possible by the collaboration of private and public organisations operating in the conference and meeting industry. The biggest ever joint partnership of its kind within the city, a £40,000 investment by the VisitScotland Growth Fund has match-funded support from flagship partners: Convention Edinburgh, Edinburgh Hotel Association, Edinburgh Airport, Edinburgh International Conference Centre, Royal College of Surgeons of Edinburgh and Edinburgh Tourism Action Group.

Edinburgh’s Centres of Excellence, a key driver for business tourism, take centre stage in the campaign, focusing on six priority sectors in which Edinburgh excels across research and academia, as well as industry and enterprise. Progress and innovation across Technology, Life Sciences, Creative Industries, Food and Drink, Renewable Energy and Financial Services will all be showcased throughout the 12-month integrated media and marketing campaign.

Despite Edinburgh’s continued popularity as a meeting destination, external factors such as ongoing uncertainty from Brexit, a potential second Scottish Independence Referendum and the rise of subvention funding incentives by competitor cities, had been identified by Edinburgh’s business tourism leaders as a potential threat to future growth. The new campaign aims to mitigate these industry challenges facing the city.

‘Make it Edinburgh’ will also align with VisitScotland’s Business Events’ soon to launch national business events campaign, Legends. By focusing on Edinburgh’s leading sectors, ‘Make it Edinburgh’ can seamlessly integrate with VisitScotland’s planned activation and the Scottish Government’s 2020 Tourism Strategy Delivery Group.

Neil Brownlee, Head of Business Events at VisitScotland, said: “Business events are vital to the Scottish economy and are an integral way of promoting this country as a place to live, work, visit and invest. With its wealth of world-class venues, attractions and expertise, Edinburgh has a huge amount to offer the meetings industry and we are delighted to support this exciting new marketing campaign through the VisitScotland Growth Fund.”

Convention Edinburgh and its partners secured 114 meetings for the city last year, generating over £74 million for the local economy. With the majority of meetings and conferences taking place in the quieter shoulder months, business tourism is a key economic driver for the city, benefiting not only venues and accommodations providers, but a wide range of local businesses including restaurants, taxi companies, florists and photographers.

Second only to London in the UK for international conferences, and ranked 27th in the ICCA Global City Index, Edinburgh’s worldwide reputation as a business tourism destination is widely recognised. A compact city that is easily walkable and accessible, Edinburgh offers unique combination of rich heritage assets and stunning architecture, paired with an unrivalled knowledge base generated from the city’s four universities and research hubs.

Partner quotes:
Tristan Nesbitt, Chair, Edinburgh Hotel Association said: “With over 20,000 hotel beds available, Edinburgh’s impressive and diverse accommodation offering is an important part in the city’s appeal as a business tourism destination. This campaign will create an essential platform to more effectively showcase Edinburgh’s hotels and their services.”

Marshall Dallas, Chief Executive, Edinburgh International Conference Centre said: “As Edinburgh’s biggest flagship conference space, it was essential that the new campaign showcased the city’s first-class venue offering. By working together, we are able to amplify our business tourism messaging and reach new audiences.”

Rob Lang, Head of Marketing, Edinburgh Airport said: “With 188 routes from 130 destinations, Edinburgh is better connected today than ever before. There’s no better time to showcase how simple it is for delegates and organisers to arrange events here in Edinburgh. ‘Make it Edinburgh’ puts accessibility at the heart of the campaign.”

Scott Mitchell, Commercial Director, Royal College of Surgeon Edinburgh said: “With Life Sciences identified as one of Edinburgh’s seven Centres of Excellence, this campaign offers a fantastic opportunity for the Royal College of Surgeons to showcase one of the city’s many historic venues, as an alternative for business tourism.”

Robin Worsnop, Chair, Edinburgh Tourism Action Group (ETAG) said: “One of ETAG’s primary objectives is to enable more effective collaboration within Edinburgh’s tourism sector and its community. ‘Make it Edinburgh’ is the ideal example of a joined-up approach that will bring positive and far-reaching benefits for the city, beyond the partners involved.

‘Make it Edinburgh’ officially launched on 19 October 2017. A full digital media campaign will roll out from January 2018.

For more information on Edinburgh as a business tourism destination, visit: www.makeitedinburgh.com or follow @conventions on Twitter and www.linkedin.com/company/edinburgh-convention-bureau

For more information on VisitScotland Growth Funding and its support for collaborative tourism marketing projects, visit: www.visitscotland.org/growthfund


#MakeitEdinburgh #ETAG #Edinburgh #MICEnews #VisitScotland

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Edinburgh leaps up world rankings of business tourism destinations

May 11, 2017

Edinburgh leaps up world rankings of business tourism destinations

Edinburgh is celebrating a new global position moving up eight places to 27 in the world’s city rankings for international association meetings according to the leading industry body, the International Congress and Convention Association (ICCA).

In the highest ICCA ranking for Edinburgh in a decade, Scotland’s capital hosted 76 ICCA recognised meetings in 2016, equating to over £35M in economic impact for the city.

Hosting a rich variety of meetings from across the globe, high-profile conferences that took place in 2016 included, Autism-Europe Congress, International Society of Applied Ethology Congress, SPIE Astronomical Telescopes & Instrumentation and the Congress of the European Society of Agronomy.

Edinburgh’s Ambassador Programme, which celebrated its 20th anniversary last year, continues to play a significant role in the city’s ongoing success in winning competitive bids to host international meetings. Overseen by Convention Edinburgh, part of Marketing Edinburgh, the 500 plus members represent the best of Edinburgh’s business, scientific and academic elite.  Each Ambassador is committed to promoting Edinburgh as a centre of excellence across the globe.

As the UK’s most popular meeting destination outside London, Scotland’s capital is keeping good company, with other high-movers in the top 30 including Tokyo (21), Buenos Aires (17) and Helsinki (22).  Edinburgh has also moved up the ICCA European rankings from 20 last year to 18.

Earlier this month, Convention Edinburgh announced a particularly strong start to the year with five recent international bid wins for the city, expected to generate over £7M. These included European Group for Organisational Studies Colloquium (EGOS), International Research Society for Public Management (IRSPM) and Eurocities.

Elaine Miller, Ambassador & Association Bid Manager at Convention Edinburgh said:
“To have Edinburgh independently recognised as one of the top 30 international association destinations in the world is a huge achievement and a testament to the hard work of a city-wide team of business tourism professionals.

“The sheer diversity of associations that choose to host their meeting in Edinburgh last year is a reflection of Edinburgh’s growing global reputation as a leading hub of excellence across a huge range of fields, including life-science, informatics, sustainability and creative industries.”

Edinburgh Ambassador, Prof. James Garden, The Royal Infirmary of Edinburgh, who helped bring the Meeting of the European Surgical Association Congress to the Royal College of Surgeons of Edinburgh in 2016, said:

“Over the years, I have had the privilege of bringing several conferences to Edinburgh and been spoiled for choice by the variety of excellent venues. Edinburgh’s rich medical heritage and historic architecture, combined with an ever-increasing number of direct flights linking to international hubs, make it the ideal destination for a medical meeting.”

For further information on Convention Edinburgh and its services at www.conventionedinburgh.com @conventions

 

#ICCA #IRSPM #EGOS #Edinburgh #MICEmedia #MICEnews #PressRelease

DARWIN CONVENTION CENTRE SCORES SILVER AT TOP TOURISM AWARDS

February 25, 2013

DARWIN CONVENTION CENTRE SCORES SILVER AT TOP TOURISM AWARDS

19 February 2013
Darwin’s multi-awarded convention centre notched another win when it was honoured with a Silver award at the tourism industry’s “night of nights”.

Darwin Convention Centre sparkled in the Business Tourism category of the 28th Australian Tourism Awards gala, the annual celebration of the highest achievements of Australian tourism businesses which was held in Hobart 15th February. Over 850 industry leaders and operators attended the event.

Finalists are drawn from the State and Territory Tourism Awards winners – including the Brolga Northern Territory Tourism Awards – across 27 categories including tour and transport operators, accommodation, attractions, business tourism, events and new tourism development.

Entrants first had to win their respective state category. The Centre has come away with the Brolga Awards three years in a row.

“It is an honour to receive national recognition with a silver award as a tourism business that strives for excellence in every area of our operation,” says Malu Barrios, General Manager of the Darwin Convention Centre.

It was an amazing night for Northern Territory tourism operators, having won no less than nine awards – five gold awards, one silver and three bronze.

KOH SAMUI’S LAST SECRET BEACH

January 31, 2012

BOUTIQUE HOTEL VISIONARY LAUNCHES RADIANT RESORT EXPERIENCE ON KOH SAMUI’S LAST SECRET BEACH

January 31, 2012
KOH SAMUI, THAILAND  – Akaryn Samui, the latest venture by Thailand hospitality pioneer Anchalika Kijkanakorn, will redefine the boutique resort experience and lift the veil on Koh Samui’s best-kept secret, Hanuman Bay, when it welcomes its first guests in March.

Akaryn Samui offers a world of warmth and light and an intuitive approach to luxury on Koh Samui’s little-known yet simply stunning Hanuman Bay. For high resolution image, click here.
Crafted around a new concept in hospitality, ‘intuitive luxury’, Akaryn Samui offers the island haven’s most radiant new private pool suites and villas, design woven carefully into setting of rare natural beauty, and a seamless guest experience marked by an unobtrusive yet attentive approach to service developed over years in the industry, and now taken to a new level.

Hanuman Bay, a pristine crescent cove with a 500m powder sand beach, flanked by dramatic granite outcrops at each end, nestles between the golden bays of Cheong Mon to its north, and the bright lights of Chaweng to its south. It is just seven minutes drive from Samui International Airport yet remains largely undiscovered, even by the island’s cognoscenti.

“It really is Koh Samui’s best-kept secret,” said Ms Kijkanakorn. “I fell in love with it the minute I saw it, and that’s when my vision for Akaryn was born. There’s no other beach like it on the island. It feels so removed and private that it’s hard to believe it’s such a short drive to the airport.

“A unique setting requires a new approach. We are the first resort to be built at Hanuman Bay. That’s why in creating Akaryn Samui, it was vital to design every detail to complement the bay’s natural beauty and integrate it into the guest experience in many subtle ways, like our signature ‘Outside Living – In’ philosophy.

“My team and I have taken everything we’ve learned about boutique resorts to create a genuinely new experience. That’s how the idea of ‘intuitive luxury’ was born. It’s not just a slogan, it’s a concept we absolutely believe in and our guests will appreciate. I’d definite it as luxury that doesn’t need to shout, ‘wow factor’ in lower case, and knowing what your guests want almost before they do.

“For example, there was a huge old sea almond tree right on the bay almost at the high tide line. We have made that the heart and soul of the resort, and designed the pool and chill-out deck around it, so it’s a place where people can really connect, given that the rest of the experience is so private.

“The main pool is rather special too: it’s done in black lava rock, and we have found a way to simulate the shimmering effect of phosphorescence in the ocean. Part of the pool features Samui’s coolest submerged bar, The Wet Bar. You’d be hard pressed to find a better place to kick back with a cocktail and soak in the sunset.”

Akaryn Samui’s pool suites offer an alluring blend of privacy, romance and style while allowing guests to embrace nature to the extent they desire via the resort’s ‘Outside Living – In’ philosophy. For high resolution image, click here.
Akaryn Samui is the fourth property in Ms Kijkanakorn’s Akaryn Hospitality Management Services (AHMS) portfolio, following the recent launch of the 62-room, 4-star akyra Chura Samui resort at Chaweng Beach. She is also the founder and owner of the Aleenta Hua Hin-Pranburi and Aleenta Phuket-Phang Nga resorts, and the driving force behind the Pure Blue Foundation, a marine conservation charity.

The new resort features 34 stand-alone pool suites, five of them absolute beachfront, each an expansive 80 sqm, as well as 18 gracious 100 sqm villas with 8m private pools. Akaryn Samui’s design offers a radiant take on tropical modern, Asian-influenced décor and a selection of genuine antiques. Standard features include LCD large screen TV, iPod and iDock with a large movie and music library, naturally sourced amenities from AHMS’s exclusive Spa IV, and 430-thread count Egyptian cotton sheets.

Apart from The Wet Bar, Akaryn Samui’s food and beverage options include The Edge, with chic international all day dining on the waterfront, tapas with a twist at Ochos, Royal Thai cuisine complemented by the freshest seafood at The Legend, and an elegant selection of genteel brews at The Tea Salon. Other facilities and amenities include 24-hour room service, free wi-fi throughout the resort, yoga classes, an extensive book, film and music library, and Galleria, a stylish boutique.

It is also set to become the hot new ticket for Koh Samui weddings, with its unique private beach setting, romantic ambience and the AHMS team’s track record in creating some of Asia’s most exceptional tropical beach weddings.

“Akaryn Samui also features an evolution of our Spa IV brand, which is found in all of our resorts,” Ms Kijkanakorn explained. “Here, we have added a crystal theme to each treatment room as something fresh, along with our philosophy of taking the superlatives and clichés out of the spa experience and delivering something more authentic and organic for our guests.”

So little known and hidden away is Hanuman Bay that it barely registers on most maps and didn’t have an official name. But some locals believe the bay’s crescent shape and jagged rocks resemble the gaping mouth of the monkey god Hanuman from the Ramayana story.

Ms Kijkanakorn is well-acquainted with the Hindu epic, as it is a constant source of inspiration for bedtime stories for her two children, after whom her two Samui properties are named. “I love the idea of Hanuman watching over this magical place. It suggests mythical romance, long strolls, deep conversations and contemplation, and perhaps the odd bit of mischief. I can’t wait to welcome our first guests, and let the story begin to unfold.”

Akaryn Samui is delighted to announce these special opening rates for a limited period!

ITB Berlin 2012: Trendmotor und stabiler Branchentreffpunkt

January 30, 2012

ITB Berlin 2012: Trendmotor und stabiler Branchentreffpunkt

ITB Berlin 2012
7. bis 11. März 2012

PRESSE-INFORMATION
Zuwächse aus dem asiatischen und pazifischen Raum – Adventure-Travel, sozial verantwortlicher Tourismus sowie Gay & Lesbian Travel boomen – Travel-Technology-Halle seit Dezember ausgebucht – Deutsche Lufthansa wieder auf der ITB Berlin.

Berlin, 30. Januar 2012 – Der Countdown zur 46. ITB Berlin vom 7. bis 11. März 2012 läuft. Viele Hallen der weltweit größten Reisemesse sind bereits ausgebucht. Insgesamt erwartet die Messeleitung rund 11.000 ausstellende Unternehmen und Organisationen aus über 180 Ländern in den 26 Hallen unter dem Berliner Funkturm. David Ruetz, Leiter der ITB Berlin: „Der stabile Anmeldestand im Vergleich zum Vorjahr bestätigt die ITB Berlin erneut als führende internationale Plattform der Reiseindustrie. Auch wird die ITB Berlin 2012 wieder ihrem Ruf als Impulsgeber der Reisebranche gerecht. Auf der Agenda des ITB Berlin Kongresses stehen hochaktuelle und zukunftsweisende Themen, zu denen international renommierte Experten Rede und Antwort stehen werden, so zum Beispiel zu Kreuzfahrten oder zur touristischen Entwicklung der arabischen Staaten“. Im Fokus steht das Partnerland Ägypten, das die Eröffnungsfeier am Vorabend der ITB Berlin gestalten wird. Während der Messe präsentieren alle Regionen Ägyptens in der Halle 23a den Fachbesuchern und dem privaten Publikum ihre vielfältigen Angebote.

Neue Aussteller und Wiederkehrer zeigen Veränderungen im Reisemarkt
Fernost und Südostasien sind auf der ITB Berlin so präsent wie nie zuvor. Als boomende Region auf der touristischen Landkarte drängt Indonesien verstärkt in den Markt, auch Vietnam ist sehr gut vertreten. China und die Mongolei verzeichnen mit fast zwei Dutzend neuen Ausstellern ein sehr kräftiges Wachstum. Dieser Trend schlägt sich in der komplett ausgebuchten Halle 26 nieder. Ebenfalls voll belegt ist die Halle 5.2a, in der vor allem Anbieter aus Südasien, Australien und der Pazifikregion ausstellen. Indien (Halle 5.2b) vergrößert seine Präsenz um Ausstellungsflächen in Halle 5.2a. Neue Hotels aus Rajasthan und Kerala zeigen ihre Angebote. Auch aus Bhutan ist ein deutlicher Zuwachs an Individualausstellern zu verbuchen. Auf der ITB Berlin engagieren sich Aussteller aus Zentralasien (Halle 7.2b) besonders stark: zum einen durch die Rückkehr von Bangladesh, das 2007 das letzte Mal auf der ITB Berlin vertreten war, und zum anderen durch die steigende Zahl der Individualaussteller aus Usbekistan.

Auch in den Afrika-Hallen 20 und 21 gibt es neue Aussteller und Wiederkehrer. So meldet sich die Republik Côte d´Ivoire auf der ITB Berlin zurück. In Halle 21 ist Tschad nach 1999 wieder anwesend. Die Republik Kongo ist zum ersten Mal auf der ITB Berlin präsent. Algerien, Tunesien, Marokko und Libyen vergrößern ihre Standflächen – Réunion sogar um 50 Prozent.

Eine ganze Reihe neuer Aussteller sind in der Halle 25 zu finden. Die Deutsche Lufthansa zeigt nach mehrjähriger Abwesenheit wieder Flagge. Erstmals dabei sind Kreuzfahrtanbieter wie Passat Kreuzfahrten, TUI-Flussgenuss, Hapag-Loyd und Plantours. Da die Travel-Technology-Hallen ausgebucht sind, ziehen IT-Anbieter wie Tripadvisor, Unister, Mystifly, Air Fast Tickets, Expedia, Travel Guru (Indien), Booking Markets und z-direct in diese Halle ein.

Der Wellness-Boom hält an, das zeigt die vollständig ausgebuchte Halle 16. Am Publikums-Wochenende findet hier ein großes Bühnenprogramm von Beauty 24 statt. Als neue Aussteller in Halle 18 zeigen der Reiseveranstalter More Travel aus Lettland und Chic Outlet Shopping ihre Angebote. Und unter der Marke Holland Classics präsentieren Keukenhof, Floriade World Expo Holland 2012 und zahlreiche weitere Partner typisch holländische Besonderheiten auf einem Stand.

Das Segment Gay & Lesbian Travel wächst aus seiner Nische heraus – eine Entwicklung, die sich am vergrößerten Angebot in Halle 2.1 niederschlägt. Erstmals ist Brasilien mit einem individuellen Stand vertreten, Aussteller aus Griechenland, Mexiko und Portugal feiern dieses Jahr Premiere. Wien lädt im Fachbesucherbereich des Pink Pavilion in ein echtes Wiener Café ein. Auf diesen Wachstumsmarkt setzt auch Dertour und präsentiert seinen frisch aufgelegten Gay- und Lesbian-Katalog.

Ein weiteres Wachstumssegment ist Adventure Travel und sozial verantwortlicher Tourismus. Neben vielen neuen Ausstellern aus Lateinamerika sowie Geoparcs und Organisationen wie Rainforest Alliance, Atmosfair, Myclimate, Ecpat, Tourism Watch, TourCert und The International Eco Tourism Society zieht Grönland als neue Destination in die Halle 4.1 ein. Einer der Höhepunkte auf der ITB Berlin 2012 ist das 30-jährige Jubiläum von RUF Jugendreisen.

Travel Technology gewinnt weiter an Bedeutung
Den anhaltenden Erfolg der Plattform eTravel World im Ausstellungsbereich Travel Technology in Halle 7.1c demonstriert die Zahl der wiederkehrenden Aussteller aus den Bereichen Mobile Travel und Social Media. Der seit Dezember ausgebuchte Ausstellungsbereich spiegelt die wachsende Bedeutung und die Dynamik dieses Segmentes wider. Neue Schwerpunkte setzen Unternehmen aus dem Bereich Social-Review-Management wie Reevoo und Review Pro. Höhepunkte des Bühnenprogramms, das erstmals simultan deutsch-englisch übersetzt wird, sind internationale Paneldiskussionen rund um Reiseblogs am Donnerstag und Freitag der ITB Berlin, 8. und 9. März. Am ITB-Samstag findet ein App-Marathon in Halle 7.1c statt, der Fach-und Privatbesuchern einen Überblick über die Reise-App-Welt gibt. Die ITB Berlin unterstützt auch den Travel App Guide (Herausgeber mvolution, Verlag Alabasta), der zur ITB Berlin 2012 neu aufgelegt wird.

Kompetentes Wissen zum Thema Social Media erhalten Fachbesucher nicht nur in der eTravel World, sondern auch im Rahmen des ITB Berlin Kongresses am Marketing und Distribution Day, Freitag, 9. März, und beim Travel Technology Kongress PhoCusWright@ITB am Mittwoch, 7. März.

Alle Aussteller der ITB Berlin, ihre Kontaktdaten und Angeboten sind unter http://www.virtualmarket.itb-berlin.de im Virtual Market Place zu finden. Der Virtual Market Place dient auch als Online-Katalog. Die Daten werden permanent aktualisiert und ergänzt.

Über die ITB Berlin und den ITB Berlin Kongress
Die ITB Berlin 2012 findet von Mittwoch bis Sonntag, 7. bis 11. März, statt. Von Mittwoch bis Freitag ist die ITB Berlin für Fachbesucher geöffnet. Parallel zur Messe läuft der ITB Berlin Kongress von Mittwoch bis Freitag, 7. bis 9. März 2012. Er ist weltweit der größte Fachkongress der Branche. Mehr Informationen sind zu finden unter. Die ITB Berlin ist die führende Messe der weltweiten Reiseindustrie. 2011 stellten 11.163 Unternehmen aus 188 Ländern ihre Produkte und Dienstleistungen rund 170.000 Besuchern, darunter 110.791 Fachbesuchern vor.

Kazakhstan Information Center

January 27, 2012

Kazakhstan Information Center
Information Centre (IC) provide for general public and tourists information and directory service.

IC was established in purpose of developing tourism industry, strengthening and cultivating business environment in Kazakhstan and Almaty in particular.
IC is a project of Agency of the Republic of Kazakhstan on regulation of activities of Regional Financial Centre of Almaty city (RFCA) and Kazakhstan Tourist Association (KTA).

Marketing Activities:

  • Creating and dissemination of advertising material about city services and planned social events in Almaty;
  • Tourist maps, guide books, brochures, abd business cards outspreading;
  • Service sector study;
  • Promotion of new services;
  • Feed back supporting.

Information and Directory Activity of IC

  • Creating and refreshing information database on a regular basis;
  • Providing up-to-date and authentic information about organizations of service industry, culture events and social life in Almaty.

Terms of Reference of IC:

  • Information Centre development according to international standards;
  • Providing information service;
  • Escalation of business and tourist attractiveness of southern capital and creating advantageous image of republic of Kazakhstan in the international arena.

World Tourism Directory

January 26, 2012

World Tourism Directory
Check out this great World Tourism Directory for Tour Operators, Travel Associations, DMCs, Travel Services and more…

We start for example with Russia:
Russian Toursit Directory


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