Posted tagged ‘Carina Bauer CEO IMEX Group’

Going green – IMEX America builds on success of sustainability initiatives

August 19, 2015

Going green – IMEX America builds on success of sustainability initiatives

Hosted buyers, visitors and exhibitors alike can all enjoy a greener IMEX America this year thanks to a host of sustainability initiatives focusing on waste reduction and education.

News Release
August 19 2015
– A new charity recycling initiative, becoming part of the Green Team and attending relevant education sessions will help attendees to reduce waste and increase their awareness of corporate social responsibility.

This follows the results of the MeetGreen® Sustainability Report for IMEX America 2014 which showed a 31% reduction on total waste from the previous year. The use of locally sourced foods increased by over 150% and food waste decreased by 56%.

The organisers of IMEX America 2015, which takes place 13 – 15 October in Las Vegas, are building on this success as Carina Bauer, CEO IMEX Group, explains: “IMEX America is committed to encouraging the meetings and incentive travel industry to address sustainability issues and to tackle these issues in a proactive, practical way. The intention is to raise the green bar across the board and strengthen our sustainability efforts.

Among the sustainable initiatives attendees can discover are:
• The Inspiration Hub – home to all the show floor education, the Inspiration Hub features a number of sessions exploring various aspects of sustainability. These include Guiding you to (and through) greener events by Aaron Elliott and Nancy Zavada, President and Founder of Meet Green. Current CSR trends and their impact on the events industry will be explored by Lizzy Paulson, Events Director at Time Warner Cable, in Planning for a revolution: the rise of people, planet and profit. Are you losing out by ignoring CSR?

• The Shade Tree – IMEX is supporting a new initiative at The Shade Tree, a shelter for homeless and abused women and children. IMEX sustainability consultants, MeetGreen®, have designed a complete recycling program, Evergreen Shade Tree, which will establish processes and signage, educate residents and provide recycling bins. Attendees are also invited to The Shade Tree to visit the Healing Garden, created by the IMEX Challenge team in 2014. After the visit the group can join Song Division who will be working with the children at the shelter to write and produce a song.

• Green Team – all buyers and exhibitors are invited to become a part of the team. Green Team members are asked to complete tasks that reduce waste and increase awareness of corporate social responsibility. Members of the IMEX America Green Team receive a green ribbon to wear proudly during the show.

• Badge Back – at the end of the show, buyers and exhibitors can place their badge in one of two boxes. Each box represents a local charity – The Shade Tree and Opportunity Village, Nevada’s largest not-for-profit organization providing vocational training, employment and arts-based programs for citizens with intellectual disabilities. For every badge recycled, donations will be made.

• Clean the World – at the booth, attendees can build hygiene kits from recycled toiletries gathered from participating hotels. The kits will then be donated to The Shade Tree shelter.

For further details about sustainable activities at IMEX America, visit www.imexamerica.com/about-us/sustainability/

IMEX America attendee registration is open. To register please visit http://www.imexamerica.com/register/

Hosted buyer registration is available via the IMEX team, visit: http://www.imexamerica.com/hosted-buyers/hosted-buyer-program/how-to-qualify-apply/

Most CEOs are likely to agree that conferences and meetings yield tremendous value

August 6, 2015

Most CEOs are likely to agree that ‘conferences and meetings yield tremendous value’, according to new survey for IMEX America

Most CEOs and Board Directors are now likely to agree that conferences, seminars and meetings yield tremendous value for companies, according to meetings and conference executives across the globe.

That is the striking finding of exclusive research carried out for IMEX America by Meeting Professionals International (MPI) as part of its Meetings Outlook™ survey. IMEX America will take place 13 – 15 October at the Sands Expo and Convention Center at The Venetian® | The Palazzo® Las Vegas.

MPI members were asked: “During North America Meetings Industry Day and IMEX America 2014 Bill McDermott, CEO of SAP, said ‘I’ve witnessed how conferences, seminars and meetings yield tremendous value for companies.’ How much would your CEO or your clients’ CEO’s — or C-Suite — agree with this statement?

33.2 per cent of 327 respondents said that the CEO or C-Suite would strongly agree with the opinion, 47.8 per cent would agree and 14.6 per cent would slightly agree, making a total of 95.6 per cent agreeing to some degree and just 4.4 per cent disagreeing.

Carina Bauer, CEO of the IMEX Group, commented: “This result is very encouraging for the meetings industry worldwide. While many people in the industry have increasingly sensed supportive attitudes, we are pleasantly surprised by these positive results, especially as they are credible representing the opinions of senior industry buyers and suppliers who are well placed to assess the views of Board level directors.

It seems that all the hard work that has been invested into demonstrating the value of meetings has started to gain recognition at the top of the corporate world.

At the same time, the IMEX Group has just released on its website highlights of Bill McDermott’s impressive keynote speech at the opening ceremony of IMEX in Frankfurt 2015. His positive view of the benefits of meetings included “Meetings matter; you have to celebrate the victories, reinvent the business and inspire the people.”

To view excerpts from Bill’s speech see here.