Posted tagged ‘CEO London & Partners’

Overseas visitors flock to London’s cultural attractions

October 17, 2016

London Mayor Sadiq Khan declares #LondonIsOpen for culture and visitors
London remains a top international destination, according to new research, as London’s leading museums and galleries have seen an 11 per cent increase in visits from overseas since 2012.

International tourists have increasingly been drawn to the UK capital by the city’s world class free museums, galleries, and major exhibitions since 2012, the year the city hosted the 2012 Olympic and Paralympic Games and now account for three fifths of all visits to London’s top cultural attractions.

Last year overseas visitors made 18.7 million visits to the city’s best known cultural institutions, which is 1.8 million more than in 2012, according to the research released to highlight London’s Autumn Season of new cultural exhibitions and events.

Tonight at London’s Science Museum, Mayor Sadiq Khan will officially launch London’s Autumn Season of cultural exhibitions and events, supported by the British Government’s GREAT campaign, which aims to promote the UK internationally.

Sadiq Khan said: “Our city’s world-class museums, galleries and exhibitions have firmly positioned London as one of the most welcoming and culturally rich cities to visit. Not only does our unique cultural scene make a substantial and vital contribution to our city’s economic prosperity, but I’m delighted to see that London’s creative sector plays such an important role in entertaining tourists from home and across the world.

“The many millions of visitors who come here time and time again are sending out a clear signal that London is truly open to everyone, and this is the message we will continue to send around the world.”

Gordon Innes, CEO London & Partners, said: “London offers one of the most diverse and stimulating cultural experiences of any city in the world.

“With so many new museum openings this year, a stunning array of world class exhibitions and events, the ability to travel 24 hours on the night tube and the city offering better value than ever for international visitors – there has never been a more exciting time to come to London.”

Highlight events of London’s Autumn Season include William Kentridge: Thick Time at the Whitechapel Gallery, London Fashion Weekend at the Saatchi Gallery, Twilight Tours at the Tower of London, Wonderlab: The Statoil Gallery at the Science Museum, Michael Clarke Company at the Barbican and The Radical Eye: Modernist Photography from the Sir Elton John Collection at the New Tate Modern.

The artist Sir Quentin Blake, who will appear alongside the Mayor at the launch of the Autumn Season, and will produce an illustration to capture the #LondonIsOpen campaign, added: “Every morning I go to my London balcony and breathe in thousands of words and pictures, and then I start work.”

Working with London poet and musician LA Salami, London & Partners has also produced a short film aiming to capture the spirit of the 2016 Autumn Season programme of events.

London gets set to welcome a fairy-tale summer and tourism boom

April 22, 2015

London gets set to welcome a fairy-tale summer and tourism boom
Tickets go on sale in spectacular fashion for Shrek’s Adventure! London opening this July

The much anticipated new visitor attraction from Merlin Entertainments PLC in collaboration with DreamWorks has launched its tickets sales today in the form of an ogre-sized Gingerbread House Ticket Office on London’s South Bank.

The edible Ticket Office, made from 700 real gingerbread biscuit tiles and 100kg of icing will be selling the first tickets for Shrek’s Adventure! London – a brand new Shrek adventure, complete with a cast of fairy tale characters, themed shows and sets, 4D bus ride, dramatic special effects and new DreamWorks animation.

The summertime opening of this family attraction is set to further strengthen London’s tourism offering and encourage more international and domestic visitors to the capital. Last year, London’s visitor attractions experienced continued growth with a 7.11% increase on the previous year, and the 2014 full year international visitor figures due out next month are on course to top a record breaking 2013, which welcomed 16.8 million international visitors to London.

Gordon Innes, CEO London & Partners said, “London’s world class visitor attractions have been helping drive a big increase in tourists coming to the capital from all over the world – putting the city on course for its most successful and exciting tourism year yet.

We are confident that the addition of Shrek’s Adventure! London along with a vibrant and diverse calendar of summer events will further boost London’s visitor economy as the capital continues to go from strength to strength.”

Summer highlights across London include the third annual Prudential RideLondon (1-2 August), a two-day cycling festival for families, amateurs elite cyclists alike, as well as the new Sunset Safari experience at ZSL London Zoo (5 June – 17 July) which gives visitors the chance to unwind in the company of over 750 species after hours.

This year, for the first time ever at the Summer Opening of Buckingham Palace, displays throughout the State Rooms will recreate the settings for state visits, receptions, garden parties, investitures and private audiences (1 August 2015 – 27 September). Elsewhere at the National Portrait Gallery, Audrey Hepburn fans can explore the celebrated film star’s fascinating life and career through the Portraits of an Icon exhibition (2 July – 18 October).

For more information on what’s on in London this summer and beyond, go to Visitlondon.com


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