EIBTM TO DELIVER DEDICATED EDUCATION AND BUSINESS TRAVEL PAVILION TO MEET GROWING DEMAND FROM CORPORATE BUYERS
Post show research following last year’s EIBTM (www.eibtm.com) confirmed that 57% of international Hosted Buyers who attended, indicated that they organise Business Travel. As a direct result, EIBTM 25 will extend the show profile beyond the meetings and events industry this year to incorporate business travel with a specialist exhibitor pavilion on the show floor and a stream of dedicated education sessions provided by the Association for Corporate Travel Executives (ACTE).
The new Business Travel Pavilion at EIBTM will provide a dedicated meeting area for exhibitors to showcase their products to visitors and Hosted Buyers with a responsibility and proven budgets for corporate and business travel, plus there will be bite-size education sessions within the same area that will be free to attend.
Graeme Barnett, Reed Travel Exhibitions, EIBTM Event Director comments, “The incorporation of Business Travel to EIBTM is a logical extension to the current show profile and we are very excited about the new possibilities and increased return on investment that it will deliver for our exhibitors already operating in this field, as well as introducing new specialist buyers and suppliers to the event”.
EIBTM has also formed a strategic partnership with ACTE, the leading non-profit organisation who serves over 60,000 travel executives from across the globe. ACTE will deliver cutting edge education content at EIBTM with a dedicated seminar stream focused on professional corporate travel management for all of those involved in the Business Travel industry.
Ron DiLeo, ACTE Executive Director comments, “This collaboration is extremely timely, as business travel and meetings continue to converge. Face-to-face meetings are vital to business success and a healthy economy. Executives must travel to network and push forward initiatives. Through this partnership, ACTE is pleased to bring its unique level of knowledge, insight and expertise to Reed Travel Exhibitions, increasing educational deliverables to the meetings industry”.
EIBTM 2012 takes place 27th – 29th November, Barcelona. Companies interested in exhibiting at EIBTM 2012 (http://www.eibtm.com/bt) should contact eibtm@reedexpo.co.uk or on +44 (0) 20 8910 7711.
Hosted Buyer applications are now being taken for corporate travel buyers who have international business to place at http://www.eibtm.com/hbreg
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BACK BY POPULAR DEMAND – EIBTM 25 SET TO DELIVER ENHANCED FUTURE EVENTS EXPERIENCE
November 1, 2012BACK BY POPULAR DEMAND – EIBTM 25 SET TO DELIVER ENHANCED FUTURE EVENTS EXPERIENCE
As a direct result of last year’s success, EIBTM 25 (http://www.eibtm.com) will deliver an enhanced Future Events Experience with new elements and additional contributors to the area. The innovative feature area on the show floor will provide a dedicated space where exhibitors and buyers can experience and interact with the latest in cutting-edge technology and events services available in the market.
In partnership with Newtonstrand and Eventskills, the Future Events Experience will incorporate innovative speaker presentations, a live demonstration area showcasing pioneering technology and a number of networking and education opportunities for all attendees. A full list of events taking place in the Future Events Experience can be found at http://www.eibtm.com/future
Graeme Barnett, Exhibition Director of EIBTM commented, “There is no doubt that technology within the meetings industry and in fact across all industries is progressing at an exponential rate. As the world’s leading event for the meetings and events industry, it is of primary importance that we not only ensure we are offering the latest in technological innovations for our own show but also that we are helping all of our attendees learn about the latest products and trends so that they can utilise these when driving their own businesses forward.”
“The Future Events Experience is designed to provide a platform which will directly allow visitors to interact and experience different technology and innovative services that they can use for their next event, conference or meeting.” concluded Barnett.
The Future Events Experience will incorporate the ‘Experts Clinic’ this year. The new drop in clinic will provide a platform for all attendees to meet with experts in meetings and events technology. The experts will be available to consult attendees on all event technology related subjects.
Attendees can also benefit from the ‘Ask the Experts’ panel, which will take place on Wednesday 28th November, 10:30-11:30, facilitated by Corbin Ball, CEO of Corbin Ball Associates. Attendees will have the opportunity to speak with leading events and meeting technology experts about the latest innovation and trends as well as how to utilise it best in future conferences, meetings or events.
Newtonstrand’s Chance2Speak platform will also return for the EIBTM Future Events Experience. This innovative platform provides delegates with the opportunity to become a speaker at EIBTM with a 20-30-minute time slot to share their views on a topic of their choice. To apply for a Chance2Speak slot, visit http://www.eibtm.com/chancetospeak
To find out more about the Future Events Experience, visit http://www.eibtm.com/future. To register to attend EIBTM, visit http://www.eibtm.com/visit
EIBTM 2012 takes place 27th – 29th November, Fira Gran Via Barcelona, and The EIBTM Forum (www.eibtm.com/forum) will take place on 26th November in Fira Montjuic, Barcelona City Centre.
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Tags: Ask the Experts, BACK BY POPULAR DEMAND, CEO of Corbin Ball Associates, EIBTM 25, EIBTM commented, EIBTM Future Events, Exhibition Director, Fira Montjuic, FUTURE EVENTS EXPERIENCE, Graeme Barnett, Newtonstrand and Eventskills
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