Posted tagged ‘Executive Meeting Forum’

‘More reasons than ever for joining us at IMEX America’

October 19, 2016

‘More reasons than ever for joining us at IMEX America’   

“This year we’re providing more reasons for buyers to come and join us at IMEX America than ever before,” says Carina Bauer, CEO of the IMEX Group before IMEX America takes place in Las Vegas on 18 – 20 October.
“There are not only many new exhibitors, a wider variety of education sessions and more networking and social events, we’ve also added new zones, innovations and improvements to enhance the experience for all our attendees. Many of these we’ve introduced in response to research, delegate feedback and market trends. It all means we’re offering more opportunities to do business, learn and meet new contacts than ever.”
“At IMEX America there’s always that sense that something exciting and new is in the air – much of it planned but much of it down to the magic that happens when thousands of industry professionals come together in one place.  This year’s no different. Several significant industry announcements are scheduled this year, which also adds to the sense of anticipation and authority at the show.
“Among the innovations and improvements are two that will provide better networking opportunities for buyers – the introduction of the innovative new Zenvoy match making service and the new Networking Hub in the hosted buyer lounge.
“To help give attendees greater insight into developing areas of the show and to give them an intuitive way to explore the show floor, we now have a series of guided tours – Eventtech, Sustainability and Innovation.
New topical education themes
“In terms of education we have two guiding themes: the sharing economy and ‘when personal meets professional’, addressing highly topical and important business and career issues and, what’s more, 86 per cent of education sessions are now assigned with CEs for CMP certification. Smart Monday will offer even more education sessions, training courses and events than previously and this year’s daily MPI keynote speakers are especially fascinating and engaging.
“In response to feedback from delegates, both the Executive Meeting Forum and Association Focus programs are completely new, with Association Focus now offering two streams, Leadership and Association Meetings & Events. We’ve also introduced a new Senior Planner Open Forum that will crowdsource its discussion topics, creating a new opportunity for those with 10 years plus experience to meet and learn from their peers.
“This year we’ve also focused on adding new facilities that make the overall show experience even better including a new food court, more ‘grab and go’ stops and new registration desks.  And we’re offering even more to help buyers and exhibitors look after themselves with the new Be Well Lounge sponsored by Hilton and, for hosted buyers, the Recharge Zone by Hyatt including massage and manicure services.
“And of course, there are all the well-established features that already bring the industry together in Las Vegas each October – the chance to meet face to face and do business with 3000 plus exhibitors, many co-located industry meetings, major networking events and the vast education program.”
“We’ve listened, responded and I believe, created what should be the best IMEX America yet,” Carina Bauer concludes.
IMEX America 2016 takes place from 18 – 20 October in Las Vegas. For more information about the show please visit

Leading corporate meetings executives to collaborate at IMEX America 2015 Forum

April 13, 2015

Leading corporate meetings executives to collaborate at IMEX America 2015 Forum
New executive report shows market growth and ROI demands on the rise

April 13, 2015 – With the 5th IMEX America set to take place in Las Vegas from October 13 to 15, the IMEX team is creating even stronger opportunities for buyers and exhibitors to develop business, network, and learn from experts and their peers.

One of the highlights of IMEX America for high level corporate executives is the Executive Meeting Forum (EMF). The two-day event on October 13 and 14 will bring together senior professionals in a peer-to-peer setting to share best practices, discuss issues and generate new ideas.

The discussions at the event also provide fascinating insights into the views of a cross-section of today’s industry executives. Last year’s Forum was especially revealing as the participants were from major organizations such as Microsoft, Coca Cola and Cisco Systems and almost two thirds had at least 10 years experience in the industry.
Among the many significant views that they collectively expressed were:

• Meetings Growth & ROI – there is shared optimism that the meetings market is back on track but also shared knowledge that the demand for more and more meetings ROI continues to grow too.

• SMM/SMMP – there is a keen interest in defining more “mature” models for Strategic Meetings Management (SMM) and Strategic Meetings Management Programs (SMMP), especially with smaller and distributed meetings. Creating more comprehensive policies and taking SMM more global in scale and practice is also of importance.

• Going Global – getting a stronger handle on managing resources, virtual teams, budgets and policies across borders is key.

• Performance Punishment – there is a strong awareness that successful planners should not be “rewarded” with lower budgets and less staff.

• Technology Buy-In – the need to build more internal support and budget for Business Intelligence and Data Mining technologies is shared by many.

Offering more creative and experiential hooks for sponsors was also discussed in–depth, as was the need to build more technically savvy, open and collaborative meetings designs to increase delegate engagement.

All the findings and insights are published in The IMEX America 2014 Executive Meeting Forum Summary Report, sponsored by Dubai Business Events, which is now available to download.

This year’s Forum is sure to generate more valuable discussion and knowledge sharing. Among the important topics and significant themes likely to be covered are:

• Sharing the unprecedented ways in which the value and benefits of meetings and events are now being held to account.

• Creating deeper attendee engagement.

• Capturing ROI and its power to build stakeholder support.

• Gaining insight into industry best practices around agency, hotel and vendor management, internal key metrics and SLAs.

• Exploring how meetings and events are impacted by new economic, political and financial realities.

Carina Bauer, CEO of the IMEX Group commented: “We are once again putting together a superb, comprehensive program of key issues for the 50 plus senior executives who take part each year in the Forum. It is always one of the highlights of our educational program as it enables us to provide these high level professionals with a unique and tailored tradeshow experience, access to valuable knowledge to take back to their organizations, and important networking time with their peers.”

To download a copy of the 2014 Executive Meeting Forum Summary Report and for more information on the 2015 Executive Meetings Forum visit:

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