Posted tagged ‘Exhibition’

IMEX America education lifts the lid on trends and millennials

October 15, 2015

IMEX America education lifts the lid on trends and millennials

Renowned film director Josh Tickell shared his advice on how business can market to ‘the generation that will change the world’ in a packed MPI keynote address at IMEX America today. In Managing and marketing to the future of generation Y, Josh discussed the ‘dynamic social shift’ that will see millennials soon take center stage in the world of work. “Today they seem young, tomorrow they will be in charge”, Josh explained.
Digital connectivity, social reasonability and individuality all characterize the generation which currently numbers 2.3 billion worldwide. Josh compared the different generations, encouraging businesses to understand and cater for generation Y in order to remain relevant, warning that 40% of today’s Fortune 500 companies are currently predicted to disappear by 2050. An issue echoed by Karen deKanter from BCD Meetings & Events, who attended the session: “Josh made a great point about bridge building between generations, learning how to work together across the demographics. He delivered a really informative session, highlighting that there’s a tsunami-like change on the horizon and, in order to stay relevant, we need to grab a surfboard and ride that wave!”

Daniele Arreola from Nizuc Resort & Spa added: “Josh really lifted the lid on the millennial generation. Our clients are beginning to be part of that market and very soon they’ll be our core target. He made some great points about understanding the generation’s expectations of the workplace – we need to be aware of their requirements if we want to train and retain them in our organizations.

The innovative daily MPI keynote speakers are rounded off tomorrow by former Nashville songwriter and performer Patrick Henry who is set to show attendees how to build an extraordinary customer experience in Becoming ‘Remember-able‘.

Much of the powerful education at IMEX America also takes place on the show floor, both at the Inspiration Hub and across many exhibitor booths. At the International Association for Exhibitions and Events (IAEE) booth, Vice President of Learning Experiences Marsha Flanagan revealed the Exhibition and events education trends. With the amount of money spent per employee on education increasing (according to the Association for Talent & Development), Marsha shared her thoughts on how meeting planners can provide cutting edge education, beginning with researching the target market and ‘identifying the education gaps.’ She ran through the options for session formats for education both inside and outside the event, outlining how planners can move beyond the traditional classroom setting towards informal and interactive formats. Martha’s tips included the use of technology, games, exercise, outdoor locations and set design.

Greg McCormack, director of national sales at T3 Expo, who attended the session comments: “Education is increasingly about sharing information rather than being talked at. People want to be part of a community and get together to network and learn”.

Desbo Mohono from the department of tourism in South Africa, North West province adds: “In our sector, it’s no longer about the classroom setting. This session has shown me ways to creatively use different spaces, both inside and outside.

The comprehensive education program at IMEX America covers key topics including Business Skills, Creative Learning, Diversity, General Education, Health/Wellbeing, Marketing and Communications, Research/Trends, Risk Management/Compliance, Sustainability and Technology/Social Media.

TERI ORTON NAMED GENERAL MANAGER OF HAWAI‘I CONVENTION CENTER

December 12, 2013

TERI ORTON NAMED GENERAL MANAGER OF HAWAI‘I CONVENTION CENTER

HONOLULU, December 12, 2013 – AEG Facilities, which will assume management of the Hawai‘i Convention Center January 1, 2014, has named Teri Orton as General Manager of the 1.1 million square-foot facility located at the entrance to Waikïkï, O‘ahu. She will join AEG on December 18.

Prior to accepting the position, Orton was Vice President of Condominium Resort Marketing for Outrigger Enterprises Group, which consists of 16 properties across the Hawaiian Islands.

“Teri’s dynamic leadership skills, ability to motivate teams and proficiency in the hospitality arena combined with her experience and deep understanding of the destination make her the ideal person to oversee this great facility,” said Brad Gessner, Vice President of Convention Centers, AEG Facilities. “The addition of Teri along with the existing knowledgeable and professional staff to our experienced AEG Facilities team are uniquely qualified and poised to take the Center to new standards of success in service, bookings and guest satisfaction.”

In her new role, Orton will oversee all overall management of the Hawai‘i Convention Center, including sales and marketing, operations, finance, food and beverage and customer service, while implementing the strategic positioning and marketing plans for the facility in conjunction with the Hawai‘i Tourism Authority (HTA), Hawai‘i Visitors and Convention Bureau (HVCB), and the Meet Hawai‘i team.

“I am excited and privileged to have the opportunity to join the well-respected AEG Facilities management group in operating the world class Hawai‘i Convention Center,” said Orton. “Together with the veteran existing staff members, I am looking forward to working in conjunction with all of the community and hospitality stakeholders along with the HTA and Meet Hawai‘i sales team in marketing the Center and the Hawaiian Islands as an unmatched business meetings destination.”

“We are very fortunate to have found in Teri an individual born and raised in the Islands with outstanding travel industry credentials and a passionate belief in the strength and marketability of Hawai‘i as a meetings destination,” said Mike McCartney, HTA’s president and CEO. “Her proven track record of success and leadership will contribute greatly to elevating the Center’s global presence and optimizing its usage.”

Orton’s 17 years of hospitality experience includes posts as hotel general manager, director of sales and marketing and other management roles with Outrigger Enterprises Group, Embassy Suites, The Ilikai, W Diamond Head, Sheraton Princess Kaiulani and the Huntington Beach Hilton Resort.

Orton majored in communications at the University of Hawai‘i – Windward Campus and advanced her training in hospitality management through various certifications with Starwood and Hilton Hotels. She has also been a member of the Waikiki Roundtable Committee for two years and the Hospitality Sales and Marketing Association International’s (HSMAI) membership committee chair for two years.

AEG Facilities has more than 20 years of experience in the management of convention centers, as well as arenas, stadiums and other facilities. The company offers a network of elite
worldwide convention centers, all of which have a similar look and feel to Hawai‘i’s convention center. With a presence in more than 100 venues on five continents, the Los Angeles-based organization expects to immediately position the HCC in some of the HTA’s key Meetings, Conventions and Incentive (MCI) markets, especially in the Asia-Pacific region.

AEG takes over the management of the Honolulu center from SMG, which has run the venue since it opened in 1998.

About Meet Hawai‘i
Meet Hawai‘i is a collaboration of the Hawai‘i Visitors and Convention Bureau (HVCB) and Hawai‘i Convention Center (HCC) to reinforce the brand of the Hawaiian Islands as a world-class destination for business meetings, conventions, and incentive programs. The marketing efforts of the Meet Hawai‘i team are overseen by the Hawai‘i Tourism Authority (HTA), the state of Hawai‘i’s tourism agency. HTA was established in 1998 to ensure a successful visitor industry well into the future. Its mission is to strategically manage Hawai‘i tourism in a sustainable manner consistent with the state of Hawai‘i’s economic goals, cultural values, preservation of natural resources, community desires, and visitor industry needs. For information about Meet Hawai‘i and the hosting of meetings, conventions and incentives, please visit MeetHawaii.com.

About AEG Facilities
AEG, a wholly owned subsidiary of the Anschutz Company, is the leading sports, entertainment and venue operator in the world. AEG Facilities, a stand-alone affiliate of AEG, owns, operates or consults with more than 100 of the industry’s preeminent venues worldwide, across five continents, providing complete venue management, as well as specialized programs in operations, guest services, ticketing, booking, sales and marketing. AEG Facilities also provides resources and access to other AEG-affiliated entities, including live event producer, AEG Live, AEG Global Partnerships, AEG Development, AEG 1Earth, AEG Encore and AEG Creative to support the success of AEG venues across the globe. The Los Angeles-based organization owns, operates or provides services to the world’s most elite venues, including STAPLES Center (Los Angeles, Calif.), StubHub Center (Carson, Calif.), Nokia Theatre L.A. LIVE (Los Angeles, Calif.), Sprint Center (Kansas City, Mo.), KFC Yum! Center (Louisville, Ky.),
AmericanAirlines Arena(Miami, Fla.), Prudential Center (Newark, N.J.), Target Center (Minneapolis, Minn.) and BBVA Compass Stadium (Houston, Texas). Among the roster of world class convention centers and other facilities managed by the division are the Los Angeles Convention Center, Hawai’i Convention Center (Honolulu, HI), Brisbane Convention and Exhibition Centre (Brisbane, Australia), Oman Convention and Exhibition Center (Muscat, Oman), Sydney International Convention, Exhibition, and Entertainment District, Cairns Convention Center and Darwin Conventions Centre. Other venues include Oracle Arena and O.co Coliseum (Oakland, Calif.), CONSOL Energy Center (Pittsburgh, Penn.), Rabobank Arena (Bakersfield, Calif.), Mercedes-Benz Arena (Shanghai, China), MasterCard Center (Beijing, China), The O2 Arena (London, England), O2 World (Berlin, Germany), O2 World Hamburg (Hamburg, Germany), Ahoy Arena (Rotterdam, Netherlands), Itaipava Arena Pernambuco (Recife, Brazil), Allianz Parque (Sao Paulo, Brazil), Allphones Arena (Sydney, Australia), Ülker Sports Arena (Istanbul, Turkey), Ericsson Globe Arena (Stockholm, Sweden) and the. For more information, please visit aegworldwide.com.


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