IBTM CHINA 2016 CREATES TECHNOLOGY INNOVATION ZONE

IBTM CHINA 2016 CREATES TECHNOLOGY INNOVATION ZONE, ALL INCLUSIVE PACKAGE FOR START UPS AND TECH DEVELOPERS

Press Release: Wednesday 13th July 2016

Ibtm China 2016 is to offer technology suppliers in Asia and China the opportunity to join an Innovation Zone at this year’s event,  which takes place in Beijing from 7-8 September.  Each tech exhibitor will be given their own dedicated customized private space for exhibitors and buyers to meet and do business,  called a “meeting pod” the space comes with LCD screen and an all inclusive package allows the supplier to simply turn up,  and get started with their appointments.  All they have to do is provide their own branding. It is hassle free and there are no set-up or tear down costs,  one price covers everything.  Also included is access to all ibtm china networking functions,  educations sessions and events.  The ibtm events portfolio creates similar technology opportunities at its events around the world with the largest area at the mothership event, ibtm world. As a catalyst for the sector,  trends,  new innovations,  hands on experiences,  education sessions and live demonstrations allow meetings planners to see for themselves what technology advancements can mean to their business. “We are creating a dedicated area on the show floor,  similar to those offered at our other events in the portfolio.  We have already seen a significant interest in requests from tech start ups and companies who are providing dynamic and innovative solutions to event and meeting planners here in China and the rest of Asia.  For our Hosted Buyers and trade visitors this will be a real opportunity for anyone seeking to source new solutions and access technology which has the potential to enhance their events.”  Said CiCi Chen,  ibtm china event director.  “We are also offering suppliers in the Innovation Zone,  the opportunity to speak about their technology in a dedicated hub area,  giving them another time to also market and promote their services.  This package is designed to give a real boost to companies who want all the benefits of a trade show as well as access to the Hosted Buyer appointment system – 2 days of opportunities,  it could not be easier,” added Chen. Companies providing event services or technology solutions,  interested in the all inclusive meeting pod package and benefiting from access to a regional,  local and international Hosted Buyer community should get more information regarding the ibtm china 2016 Innovation Zone on http://www.cibtm.com

ICOMEX TO BECOME IBTM LATIN AMERICA

ICOMEX TO BECOME IBTM LATIN AMERICA

ICOMEX – the leading MICE event in Mexico and LATAM acquired by Reed Travel Exhibitions in 2014 – is to be re-branded as ibtm latin america joining the global portfolio of ibtm events all of which were re-branded at the end of last year. ibtm latin america will sit as part of the Reed Travel Exhibitions global portfolio of meetings, incentives and events exhibitions and serve the Latin America region including south and central America.

Becoming part of the ibtm portfolio will give the event a major boost and international presence in the global meetings industry and provide new opportunities for the portfolio’s international database of meeting planners who are looking to place or do business across the region supported by ibtm latin america.

The current local expertise and knowledge of the team based in Mexico City, will now be supported by the ibtm portfolio around the world operating and organizing 8 events on 5 continents as well as being part of the Reed Travel Exhibitions (RTE) portfolio of events.

“With the change of name, we are truly part of the international ibtm events portfolio and specifically we can now adopt many of the brand values that support each event. For example, the global themes for the ibtm knowledge programme can be used specifically for our region, combining local and regional emphasis as well as an international flavor. Equally we will benefit from the expertise in delivery of world-class Hosted Buyer programmes and have access to the ibtm and RTE sales network so that we can further grow our exhibitor and planner community”. Said David Hidalgo, ibtm latin america Show Director.

At the same time, the team based in Mexico City will provide dedicated local and regional knowledge and expertise to the global portfolio, building the database of domestic and regional planners and suppliers who are looking to expand their businesses around the world and who will be able to apply as Hosted Buyers to other events in the portfolio.

The new Hosted Buyer recruitment strategy for ibtm latin america 2016 will now expect to qualify from the international markets including Spain, Germany, France and UK as well as US and Canada. The programme will also witness growth from South and Central America as well as LATAM.

As a result, the event expects to see a growth in suppliers from overseas especially DMO’s and CVB’s who are looking to meet with regional planners. The new focus on bringing in international buyers will also see more domestic Mexican suppliers as well as those from North America and those from across south, central and Latin America.

The ibtm events portfolio is part of Reed Travel Exhibitions, the world’s leading provider of events and exhibitions for the travel and tourism industry.

SALLIE COVENTRY APPOINTED AS NEW PORTFOLIO DIRECTOR FOR IBTM EVENTS PORTFOLIO

SALLIE COVENTRY APPOINTED AS NEW PORTFOLIO DIRECTOR FOR IBTM EVENTS PORTFOLIO

Press Release: 3rd February 2014 – Following on from the recent announcement regarding the promotion of Craig Moyes as head of the newly structured Leisure Portfolio, Reed Travel Exhibitions’ (RTE)(www.reedtravelexhibitions.com) has confirmed that Sallie Coventry will be appointed as the new Portfolio Director for the IBTM Events Portfolio.

Richard Mortimore, Chief Executive (UK), Reed Travel Exhibitions commented, “We are delighted that Sallie has accepted this position and we are confident that her broad range of expertise will ensure she excels in the role which encompasses multiple shows in a highly competitive, global industry segment.

“Prior to joining Reed Travel Exhibitions, Sallie was Managing Director of W&O where she successfully oversaw double digit growth of her key accounts over three consecutive years and was responsible for building and developing a team of highly skilled event professionals to service client needs”.

Sallie Coventry commented, “I’m very excited to be joining the Reed team and to have the opportunity to build on the great success of the portfolio. The IBTM shows are well respected in the industry and I take this heritage very seriously. I intend to maintain this legacy, whilst bringing a fresh perspective from my experience as a buyer, as well as to drive customer service and innovation continuously forward”.

IBTM Events are the world’s leading showcases for the meetings and events industry held in seven business destinations across the globe. Tailored for the markets they serve and guaranteeing the attendance of top level decision makers, the exhibitions provide a time and business efficient matching service for buyers and sellers through the unique Hosted Buyer Programmes. To find out more about the IBTM Events Portfolio visit www.ibtmevents.com