ISTANBUL CVB TOLD THE STORY OF A TALE OF TWO CITIES IN JAPAN

ISTANBUL CVB TOLD THE STORY OF A TALE OF TWO CITIES IN JAPAN

Istanbul Convention and Visitors Bureau was thrilled to tell A Tale of Two Cities campaign in Tokio. Istanbul CVB was the guest speaker in the Meeting and Events Industry Symposium organized by Japan Tourism Agency on 15th of March. The Japan National Tourism Organization is one of the supporters of the event and the Lecturer Dr. Leo Esaki, Nobel Prize winner for Physics Laureate, was the speaker of the symposium

The concept behind A Tale of Two Cities is to create awareness of Istanbul as a flourishing and successful MICE destination. Istanbul highlights both its charm and capacity – by breaking down the misconceptions with the ‘two cities’ slogan and brand campaign whereby the city’s high-tech modern infrastructure is juxtaposed against its monumental history.
—
Istanbul CVB website: www.icvb.org.tr

Official website of the city: www.howtoistanbul.com/en

 

Experience Istanbul at IMEX America

Experience Istanbul at IMEX America (Booth 3012) by Istanbul CVB!

Istanbul Convention and Visitors Bureau (ICVB) is excited to have kicked off presenting Istanbul at the IMEX America in Las Vegas at one of the world’s top shows for meetings, conventions and incentives to press, buyers, meeting and event decision-makers at Sands Expo Fair Center.
(13-15 October 2015)

Istanbul CVB is taking place at Turkey Booth 3012. Turkey is one of the hosts of EURO Party which will be in cooperation of the most European destinations at the show. Join the EURO Party at Turkey booth and enjoy a drink with our famous Turkish hospitality and enter our prize draw by Istanbul CVB to be one of the lucky winners between 4 pm – 5.30 pm on October, 14.
Istanbul is very much the centre of attention globally, recently rising to the 5th most visited city according to MasterCard Global Destinations Cities Index 2015. It also continues to go from strength to strength as far as the international congress sector goes as illustrated by the International Congress and Convention Association’s (ICCA) recent 2014 Rankings Report for Cities and Countries in which Istanbul maintained its top 10 position as a global congress destination. Ranking 9th in the world in 2014 with 130 congresses, Istanbul has now held this top 10 position since 2010. Istanbul was also recently named Best MICE Destination Europe at the Business Destinations Travel Awards.
The number of congresses in Istanbul has risen by 280% during the past ten years and this increase is expected to continue as Istanbul CVB work towards making Istanbul one of the most desirable destinations in the world for the meetings industry. The goal for 2023 is for Istanbul to rank in the top 5 convention destinations in the world. Istanbul is a top 10 congress destination since 2010.
However, what we all don’t know is that İstanbul is one of the youngest population in top European Cities, city’s high-quality educational institutions, cultural diversity and enviable lifestyle have transformed the city into an internationally recognized for human resources. The city’s 51 universities and 5 techo-parks give a clue to İstanbul being a hub of learning, inspiration and innovation, perfectly in line with the philosophy of MICE. To learn more about ‘Tale of Two Cities’, visit us at Turkey Booth 3012.
—

#IstanbulCVB #CVB #ICVB #IMEXAmerica

Istanbul has A Tale of Two Cities to tell at Meetings Show

Istanbul has A Tale of Two Cities to tell at Meetings Show

LONDON (July 2015) – The Istanbul Convention and Visitors Bureau (ICVB) is excited to have kicked off presenting Istanbul at the Meetings Show in London today at one of the world’s top shows for meetings, conventions and incentives to press, buyers, meeting and event decision-makers. Meeting with the press and buyers at a well-attended conference today, Istanbul CVB shared news and trends on Istanbul’s latest developments and investments, including up-to-date statistics, together with the bureau’s recent global marketing campaign. Istanbul CVB is taking place in Turkey stand J19.

Istanbul is very much the centre of attention globally, recently rising to the 5th most visited city according to MasterCard Global Destinations Cities Index 2015. It also continues to go from strength to strength as far as the international congress sector goes as illustrated by the International Congress and Convention Association’s (ICCA) recent 2014 Rankings Report for Cities and Countries in which Istanbul maintained its top 10 position as a global congress destination. Ranking 9th in the world in 2014 with 130 congresses, Istanbul has now held this top 10 position since 2010. Istanbul was also recently named Best MICE Destination Europe at the Business Destinations Travel Awards after groundwork prepared by Istanbul CVB.

Istanbul CVB has played a key role in a promoting Istanbul as destination with its metaphorical A Tale of Two Cities campaign. This project has been running successfully for the first half of this year, reaching an audince of 550,000 across 17 international meetings & Incentive publications across print and online channels globally. The campaign includes adaptations in the local languages, while maintaining a striking and identifiable brand image.

The number of congresses in Istanbul has risen by 280% during the past ten years and this increase is expected to continue as Istanbul CVB work towards making Istanbul one of the most desirable destinations in the world for the meetings industry. The goal for 2023 is for Istanbul to rank in the top 5 convention destinations in the world. Istanbul is a top 10 congress destination since 2010.

A magnet for dynamic and talented people from around the world, Istanbul is the ideal meetings and conventions destination with its vibrancy, modernity, top-notch infrastructure and enviable geographical position. Exciting up-and-coming infrastructure projects for Istanbul include a third airport for 2019 which will cater to 150 million passengers, making the city the largest airline hub in the world, and a new road tunnel under construction, the ‘Eurasia Tunnel’, which will connect Asia and Europe under the Bosphorus.

The Meetings Show is the must-attend event for the UK inbound and outbound meetings industry and, organised by meeting professionals for meeting professionals, it is focused around a large exhibition, networking opportunities and professional education. More than 5000 industry professionals and 400 global suppliers, including destinations, venues, hotels and industry suppliers, are expected to attend and there will be 80+ educational sessions and over 10,000 pre-scheduled meetings.
www.themeetingsshow.com

Istanbul Convention and Visitors Bureau (ICVB) at World Tourism Forum Alongside International Leaders of Tourism

Istanbul Convention and Visitors Bureau (ICVB) at World Tourism Forum Alongside International Leaders of Tourism
LONDON (April 2015) – Istanbul Convention and Visitor Bureau’s (ICVB) General Manager Ozgul Ozkan Yavuz moderated the Destination Marketing panel at this year’s World Tourism Forum in Istanbul which included leaders of tourism from around the world.

Delegates from all four corners of globe
The World Tourism Forum (WTF) was held for the first time in Istanbul on 30 April at the Shangri-La Bosphorus hotel with the support of the Ministry of Culture and Tourism. Delegates from Europe, USA, Russia, the Caucasus and Azerbaijan discussed the future of tourism at the forum.

The forum was opened by President of the WTF Bulut Bagcı and the Ministry of Culture and Tourism’s Director of General Promotion Irfan Onal with topics covered including Advertising Solutions for Tourism, Online Tourism, The Effects of Policy on Health Tourism & Health Tourism, New Visions in Aviation, New Generation Hotel Management, Technological Solutions in Tourism and Destination Marketing. Director of General Promotion for the Ministry of Culture and Tourism, Irfan Onal, spoke on Strategies in Promoting Turkey.

Future of Destination Marketing
The ICVB brought to the agenda the marketing of cities from both the point of view of the congress and tourism sectors, working to bring the experience of different countries and cities in enriching the discussions. ICVB’s General Manager Ozgul Ozkan Yavuz moderated the Destination Marketing discussion panel of the forum, with speakers including Qatar International Congress Centre’s General Manager Ken Jamieson, Azerbaijan Congress Bureau’s General Manager Florian Sengstschmid and New York City Culture and Tourism Minister Marty Markowitz.

The World Tourism Forum is an annual platform in Istanbul in which international leaders of the tourism industry get together to discuss the future of tourism and to determine new trends and co-ordinate meetings with industry agencies. The purpose of the forum is also to contribute to Turkey’s economic growth through raising the country’s tourism potential thereby increasing Turkey’s market share of international tourism, to transfer new generational models of consumer behaviour to forum participants, to share new technological trends in the tourism sector as well as an international marketing vision with local companies.

www.worldtourismforum.net

ISTANBUL CONVENTION AND VISITORS BUREAU – ICVB HOSTS INTERNATIONAL PRESS IN ISTANBUL

ISTANBUL CONVENTION AND VISITORS BUREAU – ICVB
HOSTS INTERNATIONAL PRESS IN ISTANBUL

LONDON (30 March 2015) – The Istanbul Convention and Visitors Bureau (ICVB) works hard to bring the most important conventions and meetings in the world to Istanbul as its promotional work continues to gather pace. The ICVB has brought together high profile editors and journalists from the highest circulating and most read publications around the world within the convention, event organisation and incentive sector to Istanbul; to showcase and demonstrate the city’s huge business potential in the international meeting and convention market.

14 International Media Representatives from the USA, Europe and Asia met in Istanbul for the first time, hosted by ICVB between 25 and 28 March.

Commenting on the 4-day press visit Ozgul Ozkan Yavuz, General Manager of the Istanbul Convention and Visitors Bureau, said: “We are focussing our promotional activities with the aim of Istanbul reaching the pinnacle of the international arena. The majority of the visiting press who participated on our tour were travelling to Istanbul for the first time, expressing how happy they were to be here. Istanbul is a unique and excellent location for the convention and meetings sector due to its accessibility and its dynamic and distinctive atmosphere.”

Editors and journalists from the USA, France, UK, Belgium, Germany, Slovenia and India from a total of 14 convention, event and incentive publications were hosted as part of the press tour programme between 25 and 28 March by ICVB. The representatives of the most prominent magazines in the sector mainly explored convention centres, together with various hotels, arts and cultural centres, as well enjoying the city’s wining and dining. They also explored Istanbul’s historical quarters and discovered the city’s natural beauty while meeting colleagues from the sector.

Chaired by Ibrahim Caglar, President of the Istanbul Chamber of Commerce, and including representatives of the Ministry of Culture and Tourism, Istanbul Chamber of Commerce, Istanbul Metropolitan Municipality, THY (Turkish Airlines), TÜRSAB (Association of Turkish Travel Agencies), TUROB (Touristic Hotels and Investors Association), TYD (Tourism Investors Association) and SKÅL Istanbul and managed under the umbrella of TUGEV (Tourism Development and Education Foundation), the Istanbul Convention and Visitors Bureau is continuing its dynamic promotion of Istanbul on the international stage.