Posted tagged ‘Pilar Laguana’

Guam Visitors Bureau Buoyant about MICE Growth

October 19, 2016

Guam Visitors Bureau Buoyant about MICE Growth as new Convention Center Wraps Successful First Year

The island of Guam, a US Territory, is generating increasing interest and business in the MICE industry as an emerging destination among organizations in North America and Asia — particularly following the opening last November of the new Convention Center at the Dusit Thani Guam Resort.

With 9,450 hotel rooms on the island as a whole and several venues capable of hosting everything from small groups to conventions with up to 4,000 delegates, Guam offers a fresh alternative for meetings, conferences and incentives.

The United Nations World Tourism Organization & PATA (Pacific Asia Travel Association) 2016 Annual Summit were held in Guam earlier this year, while the World Health Organization Conference in 2015 and MetLife & Toyota events highlight the world class organizations that endorse Guam’s meetings credentials.

Pilar Laguana, Director of Global Marketing of the Guam Visitors Bureau commented: “We’ve seen a notable rise in enquiries and bookings from the meetings and incentive travel sector in the last 12 months. The Convention Center and our investment in dedicated MICE sector marketing such as exhibiting at IMEX America for the first time in 2015 have significantly boosted awareness and interest. We have especially had more incoming contacts from China, Korea, and North America and expect this growth to continue following IMEX America 2016.”

Guam combines unspoiled natural beauty, superb traditional food and culture, and meetings capabilities with technology. Having been able to build up a tech infrastructure from a clean slate, the island offers strong wifi connectivity, and the Guam Visitors Bureau is creating a Guam meetings planner portal, as well as developing a Smart Guam strategy to help delegates leverage mobile devices and the Internet of Things.

Pilar Laguana, Director of Global Marketing sums up: “Guam is well equipped to accommodate a wide variety of conferences, incentives, team-building and networking events for any industry sector.

“The growth in the MICE sector follows a significant increase in overall visitor numbers to the island which have doubled in recent years and we expect MICE industry business also to grow substantially in the next few years.”

http://www.visitguam.com/mice/

https://www.guamvisitorsbureau.com/marketing/business-marketing/mice

AT IMEX AMERICA – TODAY: Tuesday, October 13

October 14, 2015

AT IMEX AMERICA

TODAY: Tuesday, October 13
AND TOMORROW: Wednesday, October 14

HIGHLIGHTS
Issued at 6 p.m. Pacific Standard Time, Tuesday, October 13, 2015

TODAY
New exhibitors: When the show floor opened, there were more than 80 new booths with exhibitors from all corners of the world, including Guam and Taiwan from Asia, Hungary and Zagreb from Europe, Paraguay and Ecuador from Latin America, plus Cincinnati, Oklahoma and Wisconsin from the U.S., to name just a few.

How was today at IMEX America for you?
Charlene Lopez, National Account Manager for Atlanta, said, “It has been a terrific start, with not only good appointments but also quite a few unexpected visitors with real business to place.”

Pilar Laguana, Marketing Manager of the Guam Visitors Bureau, a first time exhibitor, said, “This is awesome. We’ve already achieved two of our objectives because we have met two major MICE organizations from China that are arranging inspection visits and we also made a good contact in Brazil. We’re really pleased that we are here.”

New education features: The MPI keynote speaker, sponsored by Philadelphia Convention & Visitors Bureau, was magician Tim David who talked about Human Connection – A Lost Art in a Noisy World.

Karla Rodriguez-Ruiz, group sales manager, The Luxury Collection, Los Angeles, said, “Tim’s keynote was amazing. I can now identify what I can do to develop relationships and have some tips to put into practice, particularly in my own presentation today.

Every day in the tech area on the show floor, a new resource, TECH Nexus, is providing buyers with hands-on experience of the latest technologies.

Kimberly Corbin, CPM, CDS, Conference Direct, said: “The TECH Nexus session I participated in was very helpful. The type of technology and information shared here will help me as a planner and the CFOs of my clients. This is my fourth IMEX America: I get all of my RFPs done for the year here.

The #IMEXpitch Event Technology Startup competition took place at the Inspiration Hub. Five short-listed companies pitched their ideas to industry experts. The winner was loopd.

TOMORROW
IMEXrun Las Vegas: New for this year, early on Wednesday morning, is the IMEXrun Las Vegas – inspired by Rio de Janeiro – a 5K street circuit taking in part of the famous Las Vegas Strip, starting at 6:30 a.m. from the Venetian Bridge.

Education: At the Inspiration Hub, the MPI keynote speaker, sponsored by Visit Florida, will be Josh Tickell explaining all about Managing and Marketing to the Future of Generation Y.

IMEX-MPI-MCI Future Leaders Forum: More than 100 conference and event industry students from across the USA, Canada and Mexico will learn about the industry from experienced professionals and enjoy numerous networking opportunities.

The renowned Euro Party begins at 4:00 p.m. in the European section of the show floor.

MPI Foundation Rendezvous takes place in the evening at Drai’s Beach Club and Nightclub with spectacular panoramic views of the Strip.

PRESS CENTER – sponsored by Las Vegas Convention and Visitors Authority
The onsite Press Center is located on Level 1 – Casanova Room 501 – The Venetian® | The Palazzo® Congress Center.

It offers: free WiFi, laptops and work stations, latest news from the show, its exhibitors and partners, mobile phone charging point, complimentary refreshments.

You can reach the PR team during the show at the Press Center or on the following numbers:
Press Center Onsite – (702) 691-8608
Emma Ward – (214) 883-7586
Jen McNeil – (214) 587-3819
Chris Lewis – (469) 404-6690


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