SECC SHOWCASES PROJECT ABILITY AT IMEX 2012

SECC SHOWCASES PROJECT ABILITY AT IMEX 2012

IMEX: 21st May 2012- Frankfurt, Germany: The SECC has partnered with Glasgow based charity Project Ability at IMEX this year as the venue continues its focus on ‘Better Business’ for 2012. The Glasgow based charity, which works with adults with learning disabilities and mental health issues to encourage creativity and expression through art, has been commissioned by the SECC toprovide installations throughout the venue, underlining the venue’s relationship with the local community.

Further supporting VisitScotland’s ‘Year of Creative Scotland 2012’ campaign, the SECC will be showcasing some of the Project Ability imagery at IMEX as part of its commitment to the project and the important work the charity continues to do. The brief that was given to the artists at Project Ability was “What does the SECC mean to you?”

“We pride ourselves in doing business responsibly and better,” comments Ben Goedegebuure, Director of Sales at the SECC. “The focus on responsible business seems to have been lost in the economic downturn. We believe that supporting good business now, when times are a little harder, underlines our commitment to working responsibly across our operation.

“We continue to support a wide variety of charities such as ‘Trees for Life’, the ‘Nordoff Robbins Music Therapy’ charity and the Prince and Princess of Wales Hospice,” continues Goedegebuure. “Project Ability provide an amazing service for people with disabilities by using art as a medium to capture and encourage creativity, imagination, and emotion.

“As a venue that plays host to a vast array of creative activity – from conferences, meetings, exhibitions, through to concerts, plays and special events, we want to make sure our space reflects and represents the creativity abundant on our doorstep,” he concludes.