German buyers invited to Visit Qatar at IMEX Frankfurt

German buyers invited to Visit Qatar at IMEX Frankfurt

Qatar Tourism Authority to host buyers’ breakfast, in advance of familiarisation trip to destination

Qatar Tourism Authority (QTA) will be exhibiting alongside 15 partners at IMEX Frankfurt this week, showcasing a full range of hotels, DMCs, event management companies, and state-of-the-art venues, including Qatar National Convention Centre and the recently opened Doha Exhibition and Convention Center.

QTA will be hosting a buyers’ breakfast at the global event, in advance of a familiarisation trip to Qatar in the fall of 2016. Corporate meetings and conference organisers, as well as representatives of associations will be invited to visit the country’s world-class venues and facilities, and attend match-making sessions with the relevant local industry representatives.

Qatar is a rapidly growing hub for education, sport, research, and healthcare, as well as oil & gas. With Qatar Foundation’s Education City hosting branch campuses of 8 international universities, and the cutting-edge Qatar Science & Technology Park, the country offers eye-opening experiences for conference attendees of any background, both inside and beyond the walls of its venues.

Business visitors to Qatar also benefit from unique cultural experiences, courtesy of landmarks such as the Museum of Islamic Art, which houses collections of masterpieces spanning 1,400 years of history.

In 2015, nearly 40,000 people from Germany visited Qatar. The visits come as Qatar steps up efforts to target German-speaking European markets, setting up a representative office in Berlin in early 2015.

A substantial number of visitors to Qatar are business tourists, attending a vast spectrum of events staged annually. Qatar’s tourism strategy seeks to triple the number of business events tourists by 2030, contributing at least half of the country’s revenue from tourism spending. In November 2015 QTA launched the Qatar Business Events brand, consolidating the image and promotional efforts of stakeholders in Qatar’s business events sector.

Find Qatar Tourism Authority at Stand D620, IMEX Frankfurt, 19-21 April 2016.

PREVIEW: GIBTM GEARS UP FOR SERIOUS BUSINESS IN ABU DHABI

GIBTM GEARS UP FOR SERIOUS BUSINESS IN ABU DHABI

New exhibitors, novel showcase features, major regional buyers, enhanced education programme, networking events and post-event fam’ trips – set the stage for GIBTM (www.gibtm.com) as the leading MICE exhibition in the Middle East.

The 2014 edition of The Gulf Incentives, Business, Travel and Meetings is shaping up to be the most successful yet, with robust exhibitor and buyer interest in the event giving rise to new exhibition features, innovative concept areas, up to 300 hosted buyers, over 2,000 trade visitors and an expanded educational programme.

Kicking off at Abu Dhabi National Exhibition Centre (ADNEC) from 24-26 March 2014, GIBTM has piqued the interest of a truly international audience, with a number of first-time exhibitors attending from Spain, the United States, Thailand, Turkey, Saudi Arabia, Czech Republic, UAE, Korea, United Kingdom, Uganda, South Africa and Morocco.

Last year GIBTM tripled corporate meetings buyer attendance accounting for 35% of all hosted buyers attending the show, compared to 11% from the corporate sector in 2012.

The international pavilions have a new addition in the shape of the Africa Pavilion, which is being added in response to a surge in demand from exhibitors looking at targeting outbound business from the Middle East into the continent, with newcomers including Tips Tours and Rovos Rail Tours.

It joins the Asia Pavilion, with Korea and Thailand confirmed newcomers, as well as the European Pavilion, which this year will occupy a much larger area due to the addition of debutants such as L’way Express from the Czech Republic, Spain’s Iberostar Management, Serbia Convention Bureau, EPI Georgia, Arsenal Football Club and AYGUN TURIZM of Turkey.

GIBTM’s ‘Knowledge Programme’ has also been ramped up for 2014, with educational sessions conducted by some of the world’s leading meetings industry associations including MPI, ICCA and SITE, covering topics spanning industry trends, sustainability, issues impacting the corporate travel industry, and the challenges of staging international association meetings.

The seminar programme, sponsored by Qatar National Convention Centre (QNCC), has interesting sessions this year including the MICE Buyers report, in this session, Rob Davidson of the University of Greenwich in London will present the results of the Middle Eastern Meeting Planners’ Site Selection Survey – brand new research which demonstrates the factors that are most important to Middle Eastern meeting planners when they are deciding where to locate their events.

Another research study being presented by Sunil Malhotra, Director, Aviation Sector – Middle East & North Africa, Ernst and Young, is ‘The Habits of Middle East Business Travellers’. To view the full programme visit http://www.gibtm.com/knowledge

The GIBTM 20×20 Challenge, powered by PechaKucha is back for a second year running due to popular demand.

“The upswing in interest from a much wider audience of exhibitors than ever before has led the GIBTM team to introduce a number of exciting new initiatives at the 2014 show, enabling the event to reflect the demands and trends shaping the local and global meetings markets,” said Lois Hall, Exhibition Director, GIBTM.

“These new features include sourceme Pavilion in partnership with Nicholas Publishing International (NPI), which will showcase the leading event service suppliers from the Gulf region’s only annual events directory; the Technology & Services Zone, dedicated to the industry’s most technologically-advanced products and event planning services; plus Business Travel @GIBTM, featuring exhibitors in the Business Travel Zone. A dedicated Business Travel Knowledge programme and dedicated networking sessions.

“GIBTM will welcome up to 300 highly influential regional and international Hosted Buyers to attend this year’s show, all of whom have proven budget and sizeable business to place.” continued Hall.

Representatives from major industry players such as Kuoni Events, TE Connectivity, UHY International, Medicongress, Mary Kay, HelmsBriscoe, FEI Company, China International Medicine Exchange Association International Service Center, Contendam and Portigon Financial Services have all been accepted as Hosted Buyers.

“More than 8,500 pre-scheduled appointments are expected to take place between buyers and exhibitors at this year’s GIBTM,” said hall.

Additional value will be offered to Hosted Buyers through the launch of a series of post-event familiarisation tours to Qatar, Bahrain, Dubai, Jordan and Oman, giving these prime MICE destinations the opportunity to showcase their business and meeting facilities, hospitality portfolio and leisure attractions to global decision-makers.

To find out more about GIBTM please visit http://www.gibtm.com

Join GIBTM on Linked in, Twitter and Facebook.

GIBTM 2014 KNOWLEDGE PROGRAMME ANNOUNCED

GIBTM 2014 KNOWLEDGE PROGRAMME ANNOUNCED
For full details visit http://www.gibtm.com/knowledge

GIBTM, the leading Incentive, Business Travel and Meetings Exhibition in the Middle East, has recently announced the full outline for their 2014 GIBTM Knowledge programme which will be delivered at the show, set to take place at the Abu Dhabi National Exhibition Centre (ADNEC) from 24-26 March, 2014.

Erica Keogan, Associations and Education Manager, IBTM Global Events Portfolio, Reed Travel Exhibitions commented, “GIBTM Knowledge has been rebranded for this year and is set to offer professional education opportunities for MICE and Business Travel professionals at all levels. The programme, which will be delivered by industry experts, has been designed to cover key market trends and issues in the Meetings, Incentives and Business Travel sectors.”

Sponsored by Qatar National Convention Centre (QNCC), the GIBTM 2014 Knowledge programme will be supported by SITE, MPI, ICCA and Green Globe and will include Business Travel, Industry Knowledge, Association and Sustainability sessions, which will deliver cutting edge professional education opportunities for MICE and Business Travel professionals.

The GIBTM Knowledge programme will incorporate the following sessions and full details can be found via http://www.gibtm.com/knowledge

The GIBTM 20×20 Challenge – Powered by PechaKucha (26 March 2014, 10:30 – 11:30 Knowledge Hub). This session invites attendees to present in a PechaKucha™ competition (PechaKucha™ is a style of presentation: 20 slides shown for precisely 20 seconds per slide). The audience will vote for their favourite presentation and pick the winner. Those interested in presenting should email abi.cannons@reedexpo.co.uk with a brief overview of their intended topic.
Habits of Middle East Business Travellers (25 March 2014, 16:00 – 17:00 Knowledge Hub) – Sunil Malhotra, Director, Aviation Sector – Middle East & North Africa, Ernst and Young, will be discussing the travel habits of business travellers in the Gulf Co-operation Council (GCC) and will be addressing their travel needs and trends. This is a must-attend session for all those interested in discovering future Business Travel trends in the Middle East.
Using Content Marketing to Promote Your Event or Venue (25 March 2014, 13:00 – 14:00, Knowledge Hub) – This session, delivered by Jordan Boshers, Chief Digital Strategist and Founder, IstiZada, and Farah Isam Batarneh, Online Project Manager, IstiZada, will analyse how content marketing can be used to drive new business through utilising the creation and distribution of relevant and useful content.

To find out more about GIBTM please visit http://www.gibtm.com

Join GIBTM on Linked in, Twitter and Facebook.

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