Posted tagged ‘Reed Exhibitions’

Poken expands its partnership with Reed Exhibitions to provide additional technology solutions for ibtm america 2016

May 13, 2016

Poken expands its partnership with Reed Exhibitions to provide additional technology solutions for ibtm america 2016
Poken, the 360º event platform, today announces a new partnership with Reed Exhibitions, which sees an expansion of the services previously provided and an integration with Nova™, Reed’s global online event management platform.

This year, ibtm america 2016 will take place June 15-17 at The Gaylord Opryland Resort & Convention Center in Nashville, Tennessee. This venue is best known as one of the largest hotel exhibition and meetings venue in the continental US, featuring 882 guest rooms, 6 ballrooms, more than 100 technologically advanced conference and breakout rooms, and some 600,000 sq. ft. of meeting, convention and exhibit space.

The Poken event technology platform will be employed throughout ibtm america 2016, a leading industry event that offers 100% mutually matched one-to-one meetings between top suppliers and pre-qualified meeting and event planners with proven business to place in the US and globally. Poken’s on-site registration and badge-printing software will be deployed on large touchscreen tablets wirelessly connected to printers, providing attendees with fast registration, badge retrieval, and a printed individual meeting schedule.

As measuring and tracking meeting attendance is integral to Reed Exhibitions’ objectives, Poken will also be used to track buyers’ attendance at their scheduled meetings. All attendees will receive a Smart Badge which they will use to check into their meetings by touching a small iBeacon & 3G-connected reader embedded in a coaster on each meeting table. These readers are unique to Poken, who had been deploying them to provide advanced lead-generation and digital content delivery solutions to large exhibition clients worldwide.

Poken will also provide the event’s mobile app, ensuring a rich digital experience for attendees, and reporting key engagement metrics to the organiser. Viewing their personal meeting schedule on their mobile device, attendees will be reminded about their meetings with automated alerts sent via the Poken platform, helping to drive efficient meeting etiquette.

At past events using its technologies, Poken has demonstrated a behavioral shift among participants, helping drive better results through enhanced engagement, better awareness, and increased networking.

Ron Speechley, who heads Poken’s Sales and Marketing in the US, says: “Reed Exhibitions has been one of our valued partners over the past few years and we are thrilled to continue to have the opportunity to innovate with this world class client. Creating more seamless ways for attendees to get results out of the shows they attend has been a priority for us.”

Jaime McAuley, ibtm america Event Director, comments: “Working with Poken for the past two years has been an absolute pleasure. Poken proved to us that beyond anything they understand an event organiser’s needs, and are committed to developing technologies that empower not only the attendees, but also the organiser. This year we are rolling out 100% mutually matched appointments, which means that exhibitors and Hosted Buyers can use the mutual match appointment system to create a diary of up to 30 valuable and relevant appointments with the business leads they identify. Poken’s technology will work to keep the thousands of pre-scheduled appointments taking place at ibtm america 2016 on schedule, which will in turn maximise opportunity for ROI.”

Technology is one of the fastest growing sectors within the meetings and events industry and this means that meeting professionals are always playing catch up. Reed Exhibitions is constantly redefining the marketplace through its vision, and through innovation which it sometimes sources from leading-edge suppliers such as Poken.

CHAIRMAN OF REED EXHIBITIONS TO RETIRE

June 23, 2015

CHAIRMAN OF REED EXHIBITIONS TO RETIRE
Mike Rusbridge, Chairman of Reed Exhibitions is to retire at the end of 2015.

Rusbridge joined Reed Exhibitions as its CEO Europe in 1988, becoming President of Europe and Asia in 1994 and appointed Chairman & CEO in 1996.

During Rusbridge’ s time as CEO & Chairman, Reed Exhibitions (RX) has grown from a $400m to $1.5bn company and today organises 500 events in 43 countries, across 43 industry sectors with over 7 million participants.

Over the years Rusbridge has spearheaded 150 plus acquisitions including the 1990 acquisition of MIDEM in France, the biggest acquisition in the industry at that date and the acquisition of Miller Freeman in 2000, positioning Reed Exhibitions as the world’s leading exhibition organiser. The business is now truly global, having been primarily based in the US and UK. RX’s transformation from a confederation of small local businesses, often entrepreneur led, into an integrated global operation with governmental and commercial relationships has been significant.

“Mike’s achievement at Reed Exhibitions has been outstanding,” says Erik Engstrom, RELX Group CEO. “Over the two decades he has led the company and built the world’s largest exhibitions business, delivering consistent growth over 20 years. I wish him well for the future.”

During Rusbridge’s tenure the digital age has had a profound impact on business and customer needs within the industry. RX now offers multi-channel opportunities and has moved, through the advanced use of data and digital capabilities, from being a service provider to pro-actively matching buyer and seller together and developing, through its quality brands, strong industry communities.

“I find the events industry as exciting and stimulating today as I first found it 36 years ago! Reed Exhibitions’ achievements have been driven by a great management team and a very talented group of people. I am very proud of what we have created and leave the Company in the extremely capable hands of the CEO, Chet Burchett, who has worked for RX for the past 11 years in the Americas. There is strong continuity of management and we are now realising significant advantage from behaving as one company worldwide. RX has a very exciting future as we develop a digitally enabled data driven business, creating powerful business relationships for our customers.” said Rusbridge.

Rusbridge will continue as Chairman until December 2015.

Reed Exhibitions appoints Nick Pilbeam as new Travel Divisional Director

January 27, 2015

Reed Exhibitions appoints Nick Pilbeam as new Travel Divisional Director

Reed Exhibitions has appointed Nick Pilbeam to the position of Divisional Director – Travel.

Press Release: January 2015 – Newly appointed Pilbeam, who brings with him an enormous amount of growth strategy knowledge and industry insight, will head up the travel division of the world’s leading events organiser Reed Exhibitions.

The renowned industry events that fall under Reed Travel Exhibitions include the International Luxury Travel Market portfolio, World Travel Market portfolio and the newly branded ibtm events portfolio of global and regional events providing business solutions on 5 continents.  They include ibtm world, ibtm arabia, ibtm africa, ibtm america, ibtm china, ibtm india, AIME and ICOMEX.

Pilbeam who has spent the majority of his career at the British Airways group (now International Airlines Group) moved to Avios, the air miles loyalty program in 2008, and was most recently accountable for the entry and global growth strategies into new markets and new partners. Pilbeam also led the launch of the Avios currency worldwide with British Airways Executive Club and Iberia Plus programmes including transforming the Airmiles programme in the UK.

More recently, Pilbeam spearheaded Avios’ expansion into South Africa with the launch of the Avios Travel Rewards Programme in that market, securing high profile strategic partners across the finance and retail sectors.

Pilbeam replaces Richard Mortimore, who was promoted to Chief Executive of Reed Exhibitions UK in 2014. Pilbeam will report to Mortimore.

Mortimore said: “We are delighted that Nick has come on board and we are confident that his broad range of expertise and excellent customer awareness will ensure that the strong brands within Reed Travel Exhibitions are continually developed, keeping up with the fast-pace and ever changing nature of the industry.

“I believe that Nick will excel in the role which encompasses multiple shows in a highly competitive, global segment.”

Pilbeam commented: “I am very excited to join Reed Travel Exhibitions on the next step of its journey and help further develop its strong travel brands. All the events are individually hugely respected and I look forward to being a part of it, delivering strategy and meeting global customer needs with such an experienced and dedicated team.”

IBTM AFRICA NOW ACCEPTING HOSTED BUYER APPLICATIONS

January 13, 2015

IBTM AFRICA NOW ACCEPTING HOSTED BUYER APPLICATIONS#

www.ibtmafrica.com/hbapply

Hosted Buyer applications are now being accepted for ibtm africa 2015 (www.ibtmafrica.com), a highly targeted, exclusive event for Africa’s incentives and meetings industry, taking place at the Cape Town Convention Centre from 13 – 15 April 2015.

ibtm africa offers an exclusive opportunity for top level international decision makers to connect and engage with African and Indian Ocean exhibitors including destinations, venues, hotels, DMC’s and MICE support services over three days of one-to-one pre-scheduled appointments, networking and education.

In addition to their diary of up to 36 pre-scheduled business appointments with MICE exhibitors, qualified buyers will benefit from complimentary accommodation and transfers as well as a substantial contribution towards international flights to Cape Town and will have the opportunity to apply to attend a post event tour.

Shinu Pillai, Exhibition Manager for ibtm africa, comments: “Africa holds enormous potential for the MICE industry with great investment in infrastructure. The rapidly growing demand for meetings industry suppliers within Africa has been reflected in the unprecedented interest witnessed from international Hosted Buyers who applied to attend the first ibtm africa and is expected to pave the way for the 2015 event.”

Suresh Puri, Spice Travel, India who was a Hosted buyer at last year’s show commented: “It’s very well organised and full of quality and I see it on both sides not only as a buyer but also the exhibitors, who are representing the region very adequately. So my impression is that the intimate one-to-one sessions give buyers an opportunity and an insight into the products the region has to offer, my compliments to Reed Exhibitions.”

Meetings and incentives professionals who apply to attend this event as Hosted Buyers will be qualified under strict criteria including their purchasing authority, their annual MICE business, their annual budget and future business to place in Africa. They will also be first-time attendees at ibtm africa. Successful applicants will be senior decision makers from the Middle East, Europe, Asia Pacific, North America, South America and Russia, therefore representing a cross-section of the most senior meeting and incentives planners in the industry.

The second edition of ibtm africa, taking place in Cape Town (13-15 April) as part of Africa Travel Week, will bring together up to 60 African and Indian Ocean suppliers and international buyers over three days for business, networking and education.

To find out more about ibtm africa or to register to attend as a Hosted Buyer, please visit www.ibtmafrica.com

 

ICOMEX MEXICO TO BECOME PART OF IBTM PORTFOLIO

November 7, 2014

ICOMEX MEXICO TO BECOME PART OF IBTM PORTFOLIO
IBTM PORTFOLIO EXPANDS TO 8 EVENTS

Press Release: 7 November 2014 – ICOMEX, the leading MICE event in Mexico, is to become the first trade show in Latin America for the IBTM portfolio, resulting from the acquisition of Grupo Fidalex by Reed Exhibitions (RX). Grupo Fidalex brings 15 exhibition brands, of which one is ICOMEX to form Reed Exhibitions Mexico.

The announcement of this addition was made by Sallie Coventry, Portfolio Director for IBTM Events Portfolio at the event in Mexico City this week (5-7 November 2014).

ICOMEX 2014 hosts over 140 exhibitors of which 70% come from Mexico, 25% from the wider Latin American region and 5% from overseas. Of the expected 9000 attendees, the majority will come from Mexico with a select domestic, regional and international Hosted Buyer programme. The event also includes a broad education and conference program attracting the various segments of the domestic MICE industry. The co-located Event Production Forum additionally provides local meeting planners with products and services used in the design and construction of their events.

Sallie Coventry, Portfolio Director of IBTM Events Portfolio comments, “In its short history, ICOMEX has clearly become the country’s leading annual MICE gathering for the industry and we are delighted that it is now to become the 8th event in the IBTM portfolio.

“Mexico has a very strong domestic and inter-regional MICE market that has been growing in importance. It is the 11th largest global economy in the region, 2nd behind Brazil and is also the 5th largest emerging market. Through the acquisition of ICOMEX, our objective is to consolidate the event’s profile and presence within the region, whilst leveraging the benefits of the IBTM brand profile and reputation in order to expose this great show to the rest of the world. This will give the event an international presence in the meetings industry and provide new opportunities to the portfolio’s global database of buyers who are looking to place or do business with the region.” she added.

Philippe Surman, founder of Fidalex will become Country Manager for Reed Mexico, which is now positioned as the leading tradeshow organizer in the country. He will be supported by the expertise of the teams around the world who currently manage the global IBTM Portfolio of events.

“We are excited to be a part of Reed Exhibitions,” said Philippe Surman. “We have always been inspired by Reed’s unmatched commitment to providing their customers with the best products and services to meet their needs and grow their business, and the opportunity for ICOMEX to become part of the IBTM portfolio adds a huge amount of strategic value to all our existing customers in the MICE sector and to those who are already part of the global community that IBTM has created.”

“Phillipe and his team have done a great job in creating ICOMEX into a first class event and the combined assets of his team and now the global presence of IBTM will no doubt help develop this even further,” added Coventry.

Further details relating to the specifics of the show in 2015 will be announced in due course.

CITY OF CAPE TOWN AND THE WESTERN CAPE PROVINCE PARTNERSHIP

December 10, 2013

CITY OF CAPE TOWN AND THE WESTERN CAPE PROVINCE PARTNERSHIP

Thebe Reed Exhibitions is delighted to announce that Africa Travel Week comprising ILTM Africa, IBTM Africa and WTM Africa, has received the full backing and support of the Western Cape Province and the City of Cape Town.

The strategic partnership in this long awaited inaugural 3 in 1 travel and tourism event, will ensure the City of Cape Town and the province as a whole can fully engage alongside the organisers to maximize the impact the region will have on the major features, events and experiences that all participants can enjoy during Africa Travel Week.

Africa Travel Week will be managed by the newly formed Thebe Reed Exhibitions in conjunction with Reed Exhibitions, and will be held at the Cape Town International Convention Centre (CTICC) from April 28th to May 3rd 2014. The event will comprise three co-located shows – ILTM Africa, IBTM Africa and WTM Africa, encompassing Africa’s inbound and outbound markets for general leisure travel, luxury tourism, and the MICE/business travel sector.

Citing the benefits such an event can bring to the city, Councillor Grant Pascoe, Mayoral Committee Member for Tourism, Events and Marketing, said: “The benefits of hosting an event of this magnitude are boundless, not only for Cape Town but for the region and the continent. Cape Town will have the world leaders in luxury and business travel on our doorstep for a full week, including some 500 top travel buyers, 4 500 trade visitors, over 200 global media representatives and 2 000 exhibiting personnel. Through Africa Travel Week we are actively looking to position the City as a holistic destination that is more than just tourism. Cape Town is open for conferencing, trade, business meetings, leisure travel and so much more. The event also presents the City with a fantastic opportunity to showcase our new design inspired tourism
products to international buyers in the year that Cape Town celebrates being the World Design Capital 2014.”

Reflecting these sentiments and recognizing the clout that Reed Travel Exhibitions has around the world, the CEO of Cape Town Tourism, Enver Duminy added his endorsement. “WTM is a leader in travel conferencing and exhibitions and it is an honour for Cape Town to host the first WTM Africa. We are looking forward to interacting with trade, exhibitors and buyers from the continent and across the globe. This is also a chance for us to put Cape Town in the spotlight during our fascinating year as World Design Capital 2014 and on the occasion of our marking twenty years of democracy.”

“This event comes at an opportune time in light of the resumption of the center’s expansion plans, which will double the CTICC’s exhibition capacity by 2017. Reed Travel Exhibitions decision to launch into Africa in partnership with Thebe Reed Exhibitions starting with Africa Travel Week will have the effect of raising Cape Town and South Africa’s profile as a leading global exhibition and trade fair destination in the emerging markets”, says CTICC Chief Executive Officer, Rashid Toefy.

The three events during Africa Travel Week will welcome more than 5000 travel and tourism buyers from Africa and beyond to the City of Cape Town and over 700 tourism companies to exhibit from around the globe.

Richard Mortimore, CEO Reed Travel Exhibitions added:“The host city for a Reed Travel Exhibitions’ event is a valuable and strategic partnership to the development and success of our shows. We are therefore delighted to be working alongside the City of Cape Town and also welcome the support we have from Cape Town Tourism. We expect Africa Travel Week to provide a real economic impact for the City through the number of participants we expect across all of our events who will no doubt experience Cape Town as both a business and leisure destination.”


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