Posted tagged ‘Sally Greenhill’

KNOWLEDGE DELIVERED AT CIBTM SUPPORTS MEETINGS INDUSTRY NEEDS IN CHINA AND BEYOND

January 22, 2014

KNOWLEDGE DELIVERED AT CIBTM SUPPORTS MEETINGS INDUSTRY NEEDS IN CHINA AND BEYOND

Post-show research reveals that research based sessions were most highly sought after

Analysis conducted following CIBTM (www.cibtm.com), China’s leading meetings, incentives and business travel exhibition, taking place annually at the China National Convention Centre in Beijing has confirmed the resounding success of the education programme, with the line up of sessions securing the highest level of attendance to date.

Helen Zhao, Dalian BIT World Travel Service, Inc. commented, “The education programme is open to everyone and it is a fantastic way for attendees to develop their careers and expand their knowledge on the latest hot topics, research and market trends.”

Those sessions most highly attended included The Annual CIBTM Industry Trends Report findings (presented by Sally Greenhill of Right Solution), The China MICE Buyers Report (presented by Rob Davidson, Senior Lecturer in Events Management, University of Greenwich, London) and the Professor’s Views on the Industry (delivered by Davidson (as above) and Xing Lan, Director, Sino-German IEMS Programme, Shanghai University of International Business & Economics (SUIBE).

Claudia Du, Director of Marketing and Communications Assistant Director of Sales and Marketing, PanGu 7 Star Hotel Beijing commented, “I have attended CIBTM for many years. It is obvious that the education programme this year has improved a lot in terms of quantity and quality. All sessions that I attended provided me with valuable industry insights and inspired me in my current job role.

“The Chinese Buyer Report that launched this year is the best session I’ve ever attended, it not only revealed the preference of the buyers in terms of the venues they choose for their events, but it also taught us about how to approach the clients in ways which they prefer. What I have learnt from this report is a key to us winning future business.”

Yang Fen, Manager, Hunan Sincere International Travel Service Co. Ltd commented, “This is my first time to CITBM. Compared with other travel exhibitions, CITBM has a high quantity and quality of both exhibitors and buyers. I was also very impressed with the professional education sessions and I always believe that it’s the best way to maximize our business in local and international market.

“Both international and local speakers were excellent, and I was pleased that CIBTM introduced more Chinese speakers who bring more local knowledge, and the international sessions were excellent as usual.”

CIBTM 2014 takes place on the 17th – 19th September 2014.

EIBTM LAUNCHES HYBRID EVENT

November 21, 2012

EIBTM LAUNCHES HYBRID EVENT

Live sessions streamed across the globe
IBTM Knowledge Virtual Centre will provide education on demand following shows

EIBTM (http://www.eibtm.com), the leading global event for the meetings and event industry, is set to launch its first Hybrid Conference at the show this year. The virtual conference will stream five key education sessions on Wednesday the 28th November from 9am (CET) as they happen live at EIBTM, allowing virtual delegates to join over 150 physical attendees for a dedicated interactive experience.

In addition to the live-streamed education sessions, The Hybrid Conference will also feature a virtual exhibition hall, resource centre and networking lounge.
Participants joining the live streamed keynote and interactive panel discussions will be able to ask questions live to the conference hall via a virtual MC, network real time with other participants within the communications centre and earn CEU credits for each seminar they attend.

The virtual event centre will be available to access for 12 months following the show. Participants will be able to view sessions on-demand, network with other participants and gain access to various white papers, which have been produced through research in association with EIBTM. In addition, content from the other IBTM events – AIME, GIBTM, CIBTM, AIBTM and BTM will all be available in the centre after each show.

The Hybrid Event will commence with a session delivered by Doug Keeley, CEO & Chief Storyteller, The Mark of a Leader, (9:00am EST). Keeley will use live storytellers and powerful videos, referring to case studies including Cirque du Soleil, Dabbawala, Zappos and the Shackleton’s Endurance to inspire meetings industry professionals and demonstrate that new strategies and innovative plans are needed, in times of great uncertainty and change.

At 11:00am (EST), Sally Greenhill, Managing Director, The Right Solution and Rob Davidson, Senior Lecturer – Event Management, Greenwich University will combine forces in the The IBTM Research findings: A discussion. This dynamic session will take the existing global research findings one step further by providing a summary and interactive discussion platform of the industry-wide research.

The Hybrid Event will also include a session dedicated to Making Digital Events Happen at 1:45pm (EST). This session will commence with an outline of key building blocks essential for hybrid events, Presented by Paul Cook, Managing Director, Planet Planit. The session will then provide an interactive forum for both the physical and remote participants discussing what creates comfort at a hybrid event.

The last segment of this session will include an ‘on the couch’ question session facilitated by Paul Cook, Ruud Janssen, Founder, The New Objective Collective (TNOC) and Mike Clanton, Head of Global Corporate Event Solutions, My Meeting Professional (MMP) as they share some of their observations and experiences of what happens next with developing digital content, how to make the most of it and where your social media/communications strategy needs to go next.

To view the full programme or register for the EIBTM Hybrid Conference please visit http://engage.vevent.com/rt/re~ibtm or go to the EIBTM website http://www.eibtm.com. Participants can log in to the event from 8:30am (CET) on November 28, 2012.


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