IMEX America | Protection, promotion or policy-making?

Protection, promotion or policy-making?
U.S. Travel Association’s Roger Dow, Las Vegas Mayor Carolyn Goodman, and Rossi Ralenkotter of the Las Vegas Convention and Visitors Authority to Speak at First Ever IMEX America Political Advocacy Forum

Continuing its efforts to raise the political bar of the meetings industry and build broader awareness of its strong role in creating jobs and economic growth, the U.S. Travel Association will host a session at IMEX America 2012 October 9th, from 4:00 – 5:30 pm at the Sands Expo in Las Vegas.

Lead speakers will feature Roger Dow, CEO of U.S. Travel, Rossi Ralenkotter President and CEO of the Las Vegas Convention and Visitors Authority (LVCVA) and Chair of U.S. Travel, together with Las Vegas Mayor, Carolyn Goodman.

Heading the panel discussion, Geoff Freeman of U.S. Travel will speak about the meetings and business travel industry as a critical asset to the nation and provide an update on the success of recent political advocacy efforts. He comes to this issue as a well-versed member of the Washington DC community having been a key driver behind the “U.S. Travel Meetings Mean Business” campaign and the Travel Promotion Act. He was also recently made a member of the Passenger Advocacy subcommittee of the Aviation Security Advisory Committee (ASAC) of the Department of Homeland Security.

Ralenkotter, as both Chair of U.S. Travel and President of the LVCVA, will provide an inside look into how Las Vegas excels at hosting more than 19,000 meetings annually – an industry that makes a $6.3 billion impact on the local economy and supports 58,000 jobs.

Adding even more leadership power to the session, Las Vegas Mayor Carolyn Goodman – a champion for tourism as the “lifeblood” of the Southern Nevada economy – will also address attendees. Her remarks will focus on efforts to keep Las Vegas on the cutting edge of the travel and tourism industry, and the evolution of Las Vegas as a destination already offering 150,000 hotel rooms and 10.6 million square feet of meeting space.

“IMEX’s recent “Power of 10” global study showed that one of the most pressing challenges for our industry in the next decade is to measure and effectively communicate the strategic and economic value of events and meetings to local, national and global economies,” said Ray Bloom Chairman of the IMEX Group.

He continued: “This new political advocacy session will provide an update on how far the industry has come in making sure that this true value is fully understood, especially in the US. It builds on the efforts we have made over the past 10 years with the Politicians Forum in Frankfurt, but will also offer a distinctly North American perspective. Everyone involved understands that we must keep acting, keep talking, and keep working in unison to achieve meaningful and positive change by policy-makers. IMEX America is proud to play its part in helping to drive this effort and in providing a global platform for the continuing debate.”

“Building a Stronger Meetings Industry – in Washington and your Community” will take place from
4pm – 5.30pm on Tuesday Oct. 09 at IMEX America. It will be open to all IMEX America attendees and exhibitors and will include several US destination CEOs who will also contribute their views and experience.

About IMEX America
IMEX America is America’s worldwide exhibition for incentive travel, meetings and events and is already the largest trade show for the industry in the USA. The second edition will take place at the Sands Expo, Las Vegas, (which is connected to the show’s Headquarters Hotel, The Venetian®|The Palazzo®), Oct 9 – 11, 2012.

The show’s strategic partner and premier educational provider is MPI, who power “Smart Monday” – Oct. 08 – a full day of education on the day prior to the tradeshow. Smart Monday also includes a range of high level education delivered by other partners and associations; including Association Focus – a conference within a conference for association meeting planners – delivered by ASAE, ICCA and PCMA.

IMEX also has an exclusive partnership with the US Travel Association and is endorsed by DMAI and Site, has an Industry Partnership with PCMA and is an ICCA Business Partner. Other supporting associations include: ACTE Global, ADME, AIPC, AMCI, ASAE: The Center for Association Leadership, Association Forum of Chicagoland, CIC, CSAE, ECM, FICP, GMIC, IACC, IAEE, IAPCO, ISES, JMIC, PATA, SKAL, Spin. A list of industry and media partners can be found here.

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Final program announced for IMEX America’s 2012 Association Focus

Final program announced for IMEX America’s 2012 Association Focus

Conference within a conference’ promises to put association planners ahead of the rest with new market-leading professional development education.
With a full day of professional development lined-up plus business leadership expert and author, Mark Sanborn, confirmed as keynote speaker, IMEX America’s Association Focus event will make a high-powered start to the award-winning Las Vegas trade show this October.

The ‘conference within a conference’, sponsored by host venue The Venetian®|The Palazzo® and Sands Meetings, will take place as part of IMEX America’s ‘Smart Monday – Powered by MPI’ – on Monday Oct. O8 – the day before the three-day trade show gets underway. This event is unique in being exclusive to association planners only. Keynote speaker, Mark Sanborn, is a member of the prestigious Speakers Roundtable, a society comprising 20 of the top speakers in the world today. Aside from the quality of the free Association Focus event, Sanborn’s presence is already proving a strong attraction.

This year organizers, the IMEX Group, have worked with ASAE: The Center for Association Leadership, ICCA and PCMA to provide an extensive learning program for association executives keen to improve their professional skills and knowledge. The new education program is provided free of charge and has been designed with tracks tailored to suit different levels of seniority and career development including a choice of ‘executive’, ‘global’ and ‘meetings’ track sessions throughout the day, each with content devised and delivered by one of the three partner associations.

Senior panels
For meeting planners looking to place association business internationally, the global track will offer ICCA-led sessions on “Entering new markets” and “Planning Global Meetings with a Focus on Asia.” At the executive-level, ASAE will run a three-hour deep-dive on “Managing Through Change”. The senior panel will comprise Robin Lokerman, CEO-Institutional Division, MCI Group; Peter O’Neil, CAE, Executive Director, American Industrial Hygiene Association; Patrizia Semprebene Buongiorno, Vice President, AIM Group International and Robert Waller, CAE, President, Association Headquarters, Inc and will be moderated by Brian Riggs, Vice President, Association Headquarters Inc.

Within the meetings track, PCMA have devised two 1.5 hour afternoon sessions – “The science and fun of creating effective learning”, which will be led by Kathleen Edwards, CAE and President of The Learning Evangelist and “Meetings Go Mobile” with Bob Vaez of EventMobi. ASAE’s afternoon sessions include a “Sustainability Safari” with a detailed, behind-the-scenes look at how the Venetian® manages its sustainability program to support green meetings and events. There will also be a session by Tammy Blosil, Vice President, Online Learning for ASAE: The Center for Association Leadership on “The Strategic Impact of Digital Events on Meetings.”

Expert-led round tables
Later in the afternoon Association Focus will offer delegates a choice of over 20 different round-table discussions across all three tracks.

Come 7pm all Association Focus buyers have the chance to attend the Association Evening reception sponsored by Sands Meetings to meet and network with exhibitors and association partners.

As Carina Bauer, CEO of the IMEX Group explains: “Following our debut event we took on board a lot of feedback from the US market – Association Focus is just one of the building blocks of IMEX America that has been redeveloped since last year to improve and enhance the show. We are really excited to be welcoming around 200 association executives to Las Vegas for this event come October 08 and are especially grateful to our sponsors – The Venetian®| The Palazzo® and Sands Meetings for making this possible.”

Registration for the IMEX America Association Focus on Smart Monday Oct.08 is now open. Participants are invited to attend either as part of the show’s hosted buyer program (subject to qualifying criteria) or as a buyer attendee.
http://www.imexamerica.com/associationfocus.html#HowToAttend

About IMEX America
IMEX America is America’s worldwide exhibition for incentive travel, meetings and events and is already the largest trade show for the industry in the USA. The second edition will take place at the Sands Expo, Las Vegas, (which is connected to the show’s Headquarters Hotel, The Venetian®|The Palazzo®), Oct 9 – 11, 2012.

The show’s strategic partner and premier educational provider is MPI, who power “Smart Monday” – Oct. 08 – a full day of education on the day prior to the tradeshow. Smart Monday also includes a range of high level education delivered by other partners and associations; including Association Focus – a conference within a conference for association meeting planners – delivered by ASAE, ICCA and PCMA.

IMEX also has an exclusive partnership with the US Travel Association and is endorsed by DMAI and Site, has an Industry Partnership with PCMA and is an ICCA Business Partner. Other supporting associations include: ACTE Global, ADME, AIPC, AMCI, ASAE: The Center for Association Leadership, Association Forum of Chicagoland, CIC, CSAE, ECM, FICP, GMIC, IACC, IAEE, IAPCO, ISES, JMIC, PATA, SKAL, Spin. A list of industry and media partners can be found here.

Follow us on Twitter Facebook LinkedIn and (German) XING Use #imex12 to follow both shows. http://www.imexamerica.com/social.html

Mekong Tourism Forum 2012

Mekong Tourism Forum to Evaluate 20 Years of Cross-Border Cooperation

BANGKOK, 18 April 2012 – The Mekong Tourism Forum 2012 will take place in Chiang Rai, Thailand, 13-14 June. The forum will address the theme, “20/20 Vision: Building on Two Decades of GMS Cooperation.”

The main focus will be to assess the challenges of human resources, pro-poor sustainable tourism, sub-regional product development and marketing for the next 20 years, in light of achievements in the Greater Mekong Sub-region (GMS) over the last 20 years.

Speakers will deliver a candid assessment of what progress has – and has not – been accomplished by Cambodia, China, Laos, Thailand, Myanmar, Vietnam and donors such as the Asian Development Bank. The grouping united in 1992 to build the Greater Mekong Sub-region as a single tourism destination.

The GMS countries are collectively targeting 52 million international tourist arrivals and US$53 billion in sub-regional tourism revenue by 2015. There were 10 million arrivals in 1995, rising to 35 million in 2011.

“A great deal has been achieved,” said Mekong Tourism Coordinating Office, Executive Director, Mason Florence. “Multi-country holidays are now common in the GMS, but we still need to reduce red tape, increase cross-border flows and boost sustainable tourism in rural areas where incomes are still too low,” he said.

Tourists surveyed in the six countries say that the friendly people are one of the area’s most important assets. The forum will assess how the attraction, retention, training and development of the Mekong workforce has progressed and what needs to be done.

Participants will address the recent changes in Myanmar and the impact of ASEAN Economic Cooperation, due in 2015. There will be a session on how private and public sector tourism operators in the GMS can better leverage the shift to electronic distribution, social media, and mobile.

“Anyone with a stake in the future of tourism in the GMS should be at the forum,” said Florence.

The Mekong Tourism Forum 2012 will take place in northern Thailand at the Dusit Island Resort Hotel in Chiang Rai, a city which celebrates its 750th anniversary this year.

The registration fee for MTF2012 is US$375, with a special early bird rate of US$275 on offer until 15 May. Members of PATA, SKAL and selected GMS tourism associations may register at the reduced rate of US$245. The conference fee includes full access to the two-day conference, coffee breaks, lunches, dinners and complimentary post-forum tours on 15 June. An accompanying spouse rate of US$150 is being extended to all delegates.

For program information visit www.MekongTourismForum.org. Bookings: mtf2012.eventbrite.com.

About the Mekong Tourism Coordinating Office:
The Mekong Tourism Coordinating Office (MTCO) is an intergovernmental body uniting the national tourism organizations (NTOs) of the six-nation Greater Mekong Sub-region (GMS). It is tasked with fostering the sustainable development and promotion of travel within the region, and marketing the GMS as a single destination under the Mekong Tourism brand. Visit www.MekongTourism.org.

Mekong Tourism Coordinating Office (MTCO)
5th Floor, Office of Tourism Development,
Ministry of Tourism and Sports, 154 Rama 1 Rd.,
National Stadium, Wangmai, Pathumwan, Bangkok 10330, Thailand
Tel: +66 2612 4150-1, +66 2612 4153
Fax: +66 2612 4152
Email: mason@mekongtourism.org

IMEX America

IMEX America | IMEX America wins Best International Launch Award
Organizers of worldwide meetings, incentive travel and events trade show, IMEX America, came away from the Exhibition News Awards in London last Thursday proud winners of the Best International Launch Award.

Explaining why IMEX America triumphed over some stiff competition, the judging panel summarized their decision as: “IMEX America ‘nailed it’ as a show concept. It was a clear winner in terms of development of the brand and its success with its chosen industry – as well as against its competitors.”

Judges declared this year’s competition “incredibly tough” and said “competition across our 20 categories this year, including 10 company and 10 people awards, reflected the diversity and significant achievements made in the past year.”  The judging panel comprised organizers, venue and supplier representatives.

The Awards, which are run annually by Mash Media, publishers of magazines and directories for the event, exhibition, meetings and conference sectors, saw 850 guests gathered for dinner and presentations in the newly renovated West Hall at London’s Olympia.

The Best International Launch category was new for 2012 and intended to recognize the achievement of one UK-based organizer who successfully launched an existing brand or new product in a market outside of the UK.

IMEX America debuted on October 11, 2011, at the Venetian Palazzo/Sands Expo in Las Vegas. It combined a three day trade show with one day dedicated to professional education – Smart Monday – immediately prior to opening. An exit survey of IMEX America hosted buyers revealed that total orders placed onsite amounted to $281 million with an expected $1.9 billion worth of orders to be placed with exhibitors in the nine months that followed.

Ray Bloom, Chairman of the IMEX Group said, “We are honored to have been voted as the Best International Launch Exhibition at the Exhibition News Awards. We would like to thank our industry colleagues from across the world for helping to ensure that our inaugural show was so successful. We are looking forward to building on this success for 2012 and beyond.”

The other finalists in the Best International Launch Award category were: Aidex – Centaur Exhibitions; Grand Designs Live Australia – Media 10 and Diversified Exhibitions Australia; IFSEC Arabia and OSH Expo Arabia – UBM; IFSEC West Africa – UBM Montgomery and Occupational Safety and Health Expo Africa – UBM Montgomery.

Editor’s notes:
http://www.imexamerica.com/editorsnotes.html

Links for this story:
http://www.mashmedia.net/events.html

Photos:
http://www.exhibitionnews.co.uk/gallery.php?id=179&url=the-exhibition-news-awards-2012The

About IMEX America
IMEX America is the new trade show for the worldwide meetings, events and incentive travel industry. The second edition will take place at the Sands Expo, Las Vegas, (which is connected to the show’s Headquarters Hotel, The Venetian®|The Palazzo®), Oct 9 – 11, 2012.

The show’s strategic partner and premier educational provider is MPI, whose Meet Different Day of Education and Innovation takes place on “Smart Monday”, the day before the trade show opens.

IMEX also has an exclusive partnership with the US Travel Association, the national, non-profit organization representing all components of the $704 billion US travel industry; is endorsed by DMAI and Site and has an Industry Partnership with PCMA. Other supporting associations include: ACTE Global, ADME, AIPC, AMCI, ASAE: The Center for Association Leadership, Association Forum of Chicagoland, CIC, CSAE, ECM, FICP, GMIC, IAEE, IAPCO, ICCA, ISES, JMIC, PATA, SKAL, Spin. A list of industry and media partners can be found here.

www.imexamerica.com