Posted tagged ‘TCEB’

Thailand CONNECTS with Europe’s events

May 18, 2017

Thailand CONNECTS with Europe’s events
UIA – Union of International Associations hosts prestigious round table in Thailand for second time, endorses country as a global convention destination.

Frankfurt, 16 May 2017: The Thailand Convention and Exhibition Bureau or TCEB, today unveiled the latest strategic marketing initiatives to attract business events travellers from Europe with the launch of Thailand’s brand campaign entitled “Thailand CONNECT: Your Vibrant Journey to Business Success”, together with a strategic collaborative campaign, “Thailand’s MICE United IV”.
The two campaigns target the country’s long-haul markets, and aim to draw more business events from Europe. The campaign is being launched at IMEX Frankfurt 2017 to international MICE delegates and media representatives from all over the world.
Ms Vichaya Soonthornsaratoon, TCEB’s Director of Convention, said, “TCEB is delighted once again to be here at IMEX Frankfurt. Europe continues to be an important growing market that contributes to the extraordinary success of Thailand’s business events industry.  During fiscal year 2016, Thailand welcomed 106,501 business events visitors from Europe with earnings reaching 251 million euros. Top European source markets are Germany, France and United Kingdom respectively.  Globally, Thailand’s business events sector enjoyed an impressive performance, welcoming 1,273,465 business events travellers, that generated 102,936 million baht in revenue (3.85 million euros).
Throughout this year, all of TCEB’s marketing activities will be implemented under the new Thailand brand campaign, entitled ‘Thailand CONNECT: Your Vibrant Journey to Business Success’ The campaign showcases the legacy of three fundamental pillars of Thailand’s MICE industry which are Diverse Destinations, Myriad Business Opportunities, and the People of Thailand. These key elements are the highlights which differentiate Thailand from other MICE destinations.”

Furthermore, TCEB is the catalyst building cooperation between government and private sectors. Together, they make up Thailand’s team promoting the country as a premier business events destination in the international arena.  The partnership is highlighted by the strategic collaborative campaign, ‘THAILAND MICE UNITED IV’, which will be unveiled in Europe before expanding to other regions in the world.
The campaign involves a partnership between 10 alliances including two newcomers, namely Airport of Thailand Public Company Limited (AOT) and King Power International Company Limited. The wider partnership brings a great variety of benefits for MICE delegates making their business trips in the kingdom even more pleasurable. Partners deliver value added features for MICE delegates attending international events that are supported by TCEB in Thailand. They include generous discounts on airport limousine transfers, airport lounges and transit hotel, duty-free airport and downtown complex shopping, airport restaurants and hotel accommodation. In addition, MICE delegates receive stored value cards for use on Bangkok’s Sky train and seven days free unlimited Wi-Fi.

With all these efforts and initiatives to promote Thailand as a global MICE destination, Thailand through TCEB has been endorsed by the 100-year old Union of International Associations to host the prestigious UIA Associations Round Table Asia Pacific 2017 for the second time in Thailand in Chiang Mai, 21-22 September. It was previously hosted in Bangkok in 2015.
Over 100 representatives from international professional associations and MICE suppliers will meet and experience the culture, beauty in the positive business environment of Chiang Mai, Thailand’s second largest city, during the global round table.
Ms Vichaya Soonthornsaratoon, TCEB’s Director of Convention said that “Chiang Mai has been identified as one of the country’s MICE cities by TCEB, We are delighted that UIA is endorsing our confidence again by hosting its esteemed round table in this emerging  global convention hub for the industry in Thailand’s northern region…Hosting a global convention in Chiang Mai is in line with TCEB’s MICE development plan 2017, which aims to raise opportunities for local communities thoughout the country to develop MICE business sustainably. Moreover, it will be a good knowledge platform to learn from key invited speakers from around the world, who will share their experiences and network within the professional associations’ community in the APAC region.”
Commenting on the upcoming round table, Ms Clara Fernández López, UIA External Relations Manager said “The Round Table in Bangkok in 2015 was memorable for all participants, Thailand was a most wonderful host. Participants praised and remembered the beauty of the country, the world class venue, the professional hospitality and the friendliness of the people of Thailand, the fantastic organization of the conference and the tasty food.
“We were particularly impressed by the responsiveness and the professionalism of the hosting TCEB team. They worked hard together with the UIA team to make the event a success.
“With pleasure, we will return to Thailand this year in September for the UIA Associations Round Table Asia-Pacific 2017; this time to the beautiful city of Chiang Mai.
“Many associations representatives will join our Round Table attracted by the educational programme and the opportunity to network with colleagues worldwide. But we strongly believe that participants will come at least in equal part persuaded by the beauty of the destination and the hospitality of the people of Thailand.
“UIA wants to support and underline, the impressive rate of activity which Thailand shows in the world of international associations: 224 international associations have their headquarters in Thailand, an additional 27 have an office in the country and 4,109 international associations have members in Thailand.
“TCEB forecasts the country will welcome 1,109,000 international business events travellers, earning 101 billion baht (3.73 million euros) in revenue this year.“ concluded Ms Vichaya.


#IMEX17 #TCEB #MICEdestination #MICEnews

Discover the Latest Event & Corporate Travel Options Available Now in Asia

May 5, 2017

Discover the Latest Event & Corporate Travel Options Available Now in Asia

Destination Asia’s executive team of meeting and incentive professionals will be attending IMEX Germany, at the Messe Frankfurt, from 16-18 May. Our team will be on hand to share innovative itineraries and corporate travel experiences available now in Asia. Join us to expand your business opportunities with Asia’s leading destination management company.

We want to meet with you at IMEX to share our latest, unforgettable tailor-made incentives; reveal the cutting-edge venues opening in our destinations and present some exceptional gala-dinner options in some of Asia’s most iconic – and hidden locations.

In 2017 we continue to expand our online presence. A dedicated events website offers specific destination resources for each of our eleven destinations in Asia, including; Thailand, Vietnam, China, Japan, Indonesia, Hong Kong, Singapore, Cambodia, Malaysia, Myanmar and Laos.

The interactive events website offers our clients a wide range of downloadable and visual content, including HD virtual tours of previous events and destinations – empowering partners with the ultimate sales tools. Our highly valued clients have access to image galleries, event brochures, fact sheets, 3600 virtual tours, hotel portfolios, program overviews and access to our own destination presentations.

Our team will be happy to discuss the extraordinary opportunities for incentive travel in Asia and explain the Destination Asia protocol in delivering seamless experiences from the moment your clients arrive.

Let’s meet in Frankfurt to discuss how we can take your business to the next level. Destination Asia executives attending include:
Nicolas Mulley, Chief Operating Officer (on Global DMC Partners stand, D010)

Wanchai Thavornthaveekul, Assistant Managing Director, Thailand (on TCEB stand, B150)

Katie Buxton, General Manager, Hong Kong (on MEHK stand, B350)

Xavier Chua, Senior Project Manager, Singapore (on STB stand, C350)

Andrea Lee, Area Director, Malaysia (on MyCEB stand, B200)

TCEB Targets Mega Size Events to Stimulate Thai MICE Industry

June 16, 2016

TCEB Targets Mega Size Events to Stimulate Thai MICE Industry

PRESS RELEASE Thailand Convention and Exhibition Bureau (Public Organization)
Welcoming 14, 000 Chinese Meetings and Incentives Travellers from Infinitus 2016,  Bangkok,  16 May 2016 – The Thailand Convention and Exhibition Bureau (Public Organization) or TCEB today unveiled its aggressive strategic direction for 2016,  highlighting key strategies to attract more meetings and incentives with a large number of travellers – or Mega Size Events – by allocating sales promotion budget under the Thailand Big Thanks! Campaign.
China is among the key target source markets,  and TCEB is supporting more than 14, 000 meetings and incentives delegates to join the Infinitus Overseas Training 2016 – expected to generate MICE revenue of 1.3 billion baht for the Thai economy., Mr. Nopparat Maythaveekulchai,  TCEB President disclosed that,  “To promote the meetings and incentives travel (M&I) sector in 2016,  under our WIN Strategy,  TCEB will focus on attracting Mega Size Events with more than 2, 000 international delegates by establishing the Thailand Big Thanks! sales promotion campaign,  especially for organisers. With high spending power, every Mega Size Events can help inject healthy MICE revenue into our economy., “In addition to China,  key source markets for Thailand’s M&I sector also include other Asian countries. Secondary markets include the EU, US, and Oceania, while emerging markets where we closely monitor and start to create awareness of the Thai MICE industry range from Eastern Europe,  the Middle East,  and Latin America. In 2015,  Thailand welcomed a total of 1, 095, 995 MICE travellers from around the world,  generating 95, 857 million baht MICE revenue. Of these,  516, 663 travellers and 44, 533 million baht were from the M&I sector. Major contributors were China,  which presents significant opportunities and still has high potential for growth,  followed by India,  Singapore,  Malaysia,  the US,  Japan,  Korea,  Indonesia,  Hong Kong,  and Australia,  respectively.”, Ms. Nooch Homrossukhon,  Director of Meetings and Incentives,  TCEB said that, “The emergence of M&I Mega Size Events has been our new target over the past three years. We have put in place strategic plans,  from raising awareness of Thailand as a premiere destination for meetings and incentives travel in Asia,  to increasing marketing development activities through products and services promotions,  and VIP receptions to event logistics and facilitation. More importantly,  the THAILAND BIG THANKS! financial subsidy campaign in addition to the THAILAND CONNECT beyond THE CAPITAL will help organisers and key decision makers make Thailand their destination of choice for their next events.”, The THAILAND BIG THANKS! campaign was created to help drive the M&I sector through a financial subsidy scheme of up to two million baht for eligible Mega Size M&I events with more than 2, 000 international delegates staying at least three nights in the Kingdom of Thailand. Starting from 1 October 2015 until 30 September 2017,  the travel must take place in Thailand from 1 October 2015 until 31 December 2017. Complementing this is the THAILAND CONNECT beyond THE CAPITAL package,  presenting international corporate clients the opportunity to discover the diversity of Thailand with promotions from domestic airline partners including Thai Airways,  Thai Smile Airways,  and Bangkok Airways. Requirements include a group size of more than 100 delegates,  and staying in Thailand at least three nights. The organiser will receive transportation support of 1, 000 baht per delegate,  up to a maximum of 300, 000 baht per group. Applications are open from 1 October 2015 until 30 September 2016,  and travel must take place from 1 October 2015 until 31 December 2016., “Marking its 20th anniversary,  the Infinitus Overseas Training 2016 is held from 11 to 29 May 2016. Held for the thirteenth time in Thailand,  TCEB’s support for this annual corporate meeting under the THAILAND BIG THANKS! campaign also includes MICE LANE and immigration services for executives and VIP guests at the airport,  a Thai performance,  and special souvenirs for all delegates,  worth a total of five million baht. Additionally,  as a token of our appreciation,  TCEB will be presenting the “Thai-Sino MICE Outstanding Contribution Award” to Infinitus (China) for their continuous consideration of Thailand. The major meeting of one of the biggest health product companies in China for 14, 000 delegates will take place in Bangkok and Pattaya in seven groups (2,000 delegates per group),  and is expected to help generate more than 1.3 billion baht for the Thai economy, ” Ms. Nooch added. , In 2015,  China accounted for 109, 987 MICE travellers,  generating a total of 9, 197.65 million baht MICE revenue. Thanks to the upward trend of the M&I market from China over the past three years,  TCEB has appointed sales and marketing representatives to directly target corporate customers in Beijing,  Shanghai,  Guangzhou,  and emerging provinces including Shenzhen,  and Chengdu., “Since last year,  TCEB has welcomed Mega Size M&I events including the 2015 Manulife MDRT PEAK Convention,  Asia-Pacific Herbalife Extravaganza 2015,  2015 Perfect Marie-Anne tour to Thailand (Perfect China Event),  INFINITUS 2015 and Organo Gold Asia Convention 2015. During the 2016-2017 fiscal years,  we continue to successfully attract major meetings and incentives trips to Thailand such as Pro-Health,  in September 2016 with 5, 500 delegates,  and the Jeunesse Global Conference 2017 (Health Care / Skin Care),  in August 2017 with 12, 000 delegates. We believe that the effectiveness of the Mega Size strategy for M&I sector,  along with support for INFINITUS 2016 will play a vital role driving the Thai MICE industry to achieve this year’s target of 1, 060, 000 MICE travellers,  helping to generate 92, 000 million baht MICE revenue into our economy, ” Mr Nopparat concluded.


#TCEB #ThaiMICEindustry #MICE

 

November 24, 2015

Press Release: 24th November 2015

ISSUED ON BEHALF OF THAILAND CONVENTION & EXHIBITION BUREAU (Public Organization) http://www.tceb.or.th

DEPUTY PRIME MINISTER DELIVERS POLICIES TO TCEB’S NEW BOARD MEMBERS, EMPHASISING 4 KEY ELEMENTS TO MOBILISE “THAI MICE” TOWARD “REGIONAL MICE”

Deputy Prime Minister General Tanasak Patimapragorn delivers policies on the promotion and mobilisation of Thai MICE to new board members of Thailand Convention & Exhibition Bureau. Active from now on, the newly appointed Chairman of the Board of Directors, Mr. Weerasak Kowsurat, will lead the operation of TCEB, emphasising the achievement of Thai MICE based on the integrated approach to draw collaboration from domestic and ASEAN’s authorities. Good governance and budget allocation will beconducted considering optimum advantages of the country.

Deputy Prime Minister General Tanasak Patimapragorn, as the supervisor to Thailand Convention & Exhibition Bureau (Public Organization) – the bureau with primary mission to drive the industry of meetings, incentives, conventions and exhibitions or MICE, disclosed that, “MICE is an essential business segment as it tremendously moves national economy forward. MICE has the growth rate of 5-10 percent each year. In the fiscal year 2015, Thailand had welcomed 1,086,229 MICE travellers which increased from the fiscal year 2014 by 18.8 percent with 17.53 percent growth in revenue or equal to 94,966 million baht of revenue earning by Thailand. This could well prove the growth potential of Thai MICE for which the government has fully provided support both in terms of the enhancement of transportation system, the infrastructure necessary for MICE travellers and the integration of collaboration between TCEB and public and private sectors in Thailand and abroad. All of which have enabled us to succeed the mission.”

Operation toward the mobilisation of Thai MICE is set to have more strength and progress as the Cabinet agreed on 20 October 2015 to approve the proposal by Deputy Prime Minister General Tanasak Patimapragorn for the designation of 6 new board members of TCEB, including the Chairman of the Board of Directors and board members, due to the expiration of terms of office.

New Chairman of the Board of Directors and board members of TCEB are considered professionals with rich experiences in tourism business and MICE. As the supervisor, I have delivered key policies to the new board members focusing on 4 elements. Policy 1 will require the Chairman of the Board of Directors to stipulate the Free Play operation policy and conduct brainstorming between board members in a similar direction. Policy 2 will require the transparency of budget operations with good governance. Allocation of budget for the mobilisation of MICE must be conducted using unambiguous KPIs by which could optimise the country’s advantages. Policy 3 will require the integration of collaboration between public and private sectors, particularly the coordination with ASEAN member countries to form a strong foundation for the entire ASEAN along side with the strength of Thailand in terms of destinations, the readiness of MICE facilities and services. All of which will enable Thailand and ASEAN member countries to serve MICE travellers better to achieve the ‘Regional MICE’ vision. Policy 4 will require relevant authorities to educate people on MICE industry and the role of TCEB in a successive manner in order to create awareness and understanding in the importance of businesses that drive national economy forward,” Deputy Prime Minister added.

The fiscal year 2016 is bringing delightful news as Thailand was granted the honour to host MICE events of global scale continually. For example, Organo Gold Asia Convention 2015 with 10,000 attendees, One Young World 2015 with 2,000 attendees, Special Convention of Jehovah’s Witnesses 2015 with 2,000 attendees, TBEX Asia 2015 with 900 attendees, the 14th CNBC Asia Business Leaders Awards 2015 with 300 attendees and the Bloomberg ASEAN Business Summit 2015 with 300 attendees.

There is a strong confidence that the promotion of overall Thai economy in the fiscal year 2016 will concentrate immensely on MICE as it is the business sector that could enhance Thailand’s economic expansion consecutively, as well as strengthen domestic and international confidence. It is expected that the fiscal year 2016 will see the number of MICE travellers increase by 5 percent to 1,060,000 for which could generate 92,000 million baht revenue into Thailand,” concluded Deputy Prime Minister.

Names of TCEB Chairman of the Board of Directors and board members designated by the agreement of the Cabinet comprise:
1. Mr. Weerasak Kowsurat, Chairman of the Board of Directors
2. Mr. Thongchai Sridama, Board of Directors
3. Dr. Ratchaneeporn P. Phukkamarn, Board of Directors
4. Mrs.Pornthip Hirunkate, Board of Directors representing Thailand Incentive and Convention Association
5. Mrs. Prapee Buri, Board of Directors representing Thai Exhibition Association
6. Ms. Supawan Tanomkieatipume, Board of Directors representing Thai Hotel Association

TCEB CAPTIVATES BUSINESS EVENTS MARKET

November 23, 2015

TCEB CAPTIVATES BUSINESS EVENTS MARKET WITH THREE PROMOTIONAL CAMPAIGNS FOR EU MICE TRAVELLERS

Barcelona, November 2015Thailand Convention and Exhibition Bureau (Public Organization) or TCEB today announced the latest developments of Thailand’s business events industry, with the 2015 fiscal year delivering double-digit growth for both business events traveller numbers and earnings, helped by a strong performance in the European MICE market. Reaffirming the success of the Thailand brand in the global arena at ibtm world 2015, TCEB also introduced a range of promotional packages designed especially for EU MICE travellers, as part of the ‘Thailand CONNECT…Our Heart Your World’ communications campaign for the 2016 fiscal year.

Outlining the industry’s latest milestones, TCEB reported that from October 2014 – September 2015, Thailand welcomed a total of 1,086,229 business events travellers, generating more than EUR 2.4 billion for the country’s economy, reflecting 18.18 per cent and 17.53 per cent year-on-year growth respectively. As a major contributor to the Thai business events sector, the EU market contributed 93,226 business events travellers, earning the Thai economy more than EUR 221 million during the first three quarters of the fiscal year (October 2014-June 2015). The top five contributing countries from Europe during the period included France, Germany, UK, the Netherlands, and Italy.

To build on this strong performance, TCEB introduced several exciting promotional packages for EU MICE travellers. The first is the Thailand Connect Ratchaprasong Square Trade Association (RSTA) Welcome Package, providing recipients with special hotel and retail discounts, as well as other benefits, right in the heart of Bangkok’s vibrant downtown district. Complementing this is the CONNECT Beyond The Capital Package, presenting international corporate clients the opportunity to discover the diversity of Thailand with promotions from domestic partner airlines, and thirdly the CONNECT Business package, which offers exclusive promotions for trade visitors who achieve business matching at exhibitions in Thailand. All three packages offer special privileges for overseas organizers and delegates alike.
The promotional campaigns form part of ‘Thailand CONNECT…Our Heart, Your World’, TCEB’s innovative brand communications umbrella campaign in 2016.

Mr Nopparat Maythaveekulchai, president of TCEB said that, “Contributing to our achievements in 2015 were our ongoing efforts to strengthen international confidence in Thailand, as well as the strong legacy of our ‘Thailand CONNECT’, and ‘Thailand CONNECT The World’ brand campaigns that highlighted Thailand as a ‘Top of Mind’ destination in Asia that can truly connect business events to visitor success. Spearheading our refreshed and renewed strategy in 2016 are a range of promotional packages for EU MICE travellers, forming part of the ‘Thailand CONNECT…Our Heart, Your World’ campaign highlights Thailand’s role not only as a unique destination at the HEART of ASEAN and an unparalleled business hub at the HEART of both the emerging Asian region and the global marketplace, but also a thriving hub, where passionate people offer seamless service from the HEART, and with an unforgettable smile.”

‘Thailand CONNECT…Our Heart, Your World’ builds on a strong legacy of the three fundamental pillars of Thailand’s MICE industry including (1) Destinations (2) Business and (3) People.

1. Destinations of Thailand: ‘Destinations of Desire’. ‘Endless Opportunities to Experience’ Thailand’s unique culture are highlighted, ranging from unique history and culture, beautiful beaches and wild jungles, team-building playgrounds, lavish luxury, CSR and green meetings. Also highlighted are Thailand’s 5 Dynamic MICE cities and how the country’s world-class infrastructure makes Thailand a key hub for connecting business in the fast-growing ASEAN Economic Community, as well as free WiFi at Thailand’s international airports and state-of-the-art facilities at MICE venues.

2. Business in Thailand: ‘Thailand…The Hub of ASEAN’. The campaign’s ‘business’ element emphasises how Thailand’s strategic location at the heart of South-East Asia means it is an expanding hub of trade, manufacturing and industry, acting as a gateway into ASEAN and the AEC. As a ‘Market of High Potential’, Thailand has been ranked the world’s fifth best emerging market, with world-leading export industries. Also highlighted is Thailand’s position at the ‘Beating Heart of Asia’ and role as the ‘AEC’s Driving Force’.

3. People of Thailand: ‘Passionate Hearts, Seamless Excellence’. The third element focuses on Thailand’s ‘People’, highlighting how excellence is shown through the Thailand MICE Venue Standard, which is being used as a model for the ASEAN MICE Venue Standard. Next is ‘Professional Partnerships’, with MICE professionals nurtured by a strong business events curriculum, internationally recognized business event courses, and teacher training, and thirdly, ‘Welcomes Made in Thailand’, emphasizes the essence of ‘Thainess’, serving from the heart and with a smile.
The 2016 fiscal year also sees Thailand’s thriving MICE industry play host of a range of the world’s most important events. Highlights from Europe include the International Banking Security Association (IBSA) 69th Conference, Masseurs du Monde, Gyproc Belgium (Thailand 2015), Orange Microsoft Group, and the NK Trans Russian Incentive group. In addition, Thailand will host premier events including the F6 Global Convention 2015, the Organo Gold Asia Convention 2015, the 28th World Young Women’s Christian Association (YWCA) Council 2015, the 2015 Special Convention of Jehovah’s Witnesses, One Young World 2015, The 54th OSEAL Forum Program, the 3rd Asia Pacific Glaucoma Congress 2016, the Asia Fitness Conference and Expo 2015, Cosmex 2015, Exporail South East Asia 2016, TBEX Asia, in addition to Thailand’s inaugural world-class lighting festival, and others.
“There is no better platform for TCEB to launch the ‘Thailand CONNECT The World…Our Heart, Your World’ than the ibtm world 2015, as we mark the beginning of our collaborative synergy to further boost confidence in Thailand among European and international business communities. An initiative such as this, along with other market development and outreach programmes will help enable us to achieve our goal of welcoming 1,060,000 business events travellers, earning more than EUR 2.32 billion in the 2016 fiscal year.” Mr Nopparat added.

Visitors to ibtm world 2015 can learn more about TCEB’s three special promotions at pavilion number H50, while meeting a range of Thailand’s leading business events entrepreneurs – from hotels to venues, destination management companies to airlines. TCEB will also prepare a country presentation and Thailand’s activities demonstration at the pavilion. More details about TCEB’s involvement in ibtm world 2015 can be found at http://www.ibtmworld.com/tceb

IT&CMA and CTW Asia-Pacific 2015 Opens With New Highs

September 29, 2015

IT&CMA and CTW Asia-Pacific 2015 Opens With New Highs

Bangkok, 29 September 2015 – The Leading International MICE Event Centered in Asia-Pacific kicked off today at the Bangkok Convention Centre at CentralWorld Bangkok, Thailand, presenting the largest line-up of over 20 MICE, events intelligence, corporate travel and association management knowledge sessions helmed by over 30 expert speakers. Headlining the education front is the first-ever ASEAN MICE Forum, endorsed by the ASEAN Marketing and Communications Working Group. This initiative enables IT&CMA and CTW Asia-Pacific to facilitate closer collaboration between ASEAN’s MICE industry leaders.

The AMF @ IT&CMA is the first major step we are taking to raise awareness of the ASEAN region, made up of the 10 member countries, as a collective MICE destination. The AEC collaboration and close ties between the ASEAN national literally expands the possibility of any MICE programme to the region, as it can take on a multi-nation approach which will offer diversity and unique cultural experiences for participants. We are excited to initiate conversations with global MICE leaders during the forum,” said Khairuddin Abdul Hamid, Deputy Permanent Secretary, Ministry of Industry and Primary Resources, Brunei Darussalam, and concurrently the Chairman of ASEAN Tourism Marketing and Communication Working Group, ASEAN Secretariat.

The 2015 edition sees a growth of 14% in exhibitors’ participation, with sponsorship engagements increasing by more than 40% over 2014. All these have been made possible by TTG Events’ unwavering commitment to deliver quality content and buyers to the events. Featuring one of the largest CVB collections in the region, IT&CMA has once again delivered a truly global showcase of Convention Visitor Bureaus. The international presence is witnessed by the entrance of new European, Middle Eastern and North Asian bureaus like Berlin, Geneva, Lucerne, Zurich, Dubai and Jeju, while returning destinations Switzerland, Philippines, Macau and India are making a statement with an event bigger showing this year.

They are joined by all the leading Asian MICE destinations including Korea, Malaysia, Indonesia, Taiwan, Sabah and Thailand. This consolidates IT&CMA position as the must-attend MICE-focus event in Asia.

Ralf Ostendorf, Director Market Management of Berlin Tourismus & Kongress GmbH explained the motivation behind exhibiting at IT&CMA 2015 for the first time, “Our first experience with IT&CM Events was at IT&CM China earlier in Shanghai this year, and it proved to be a successful show for us. We are looking forward to the same success at IT&CMA 2015, as we see a lot of potential for Berlin as a MICE destination in Asia.”

Having reaped results from past sponsored networking functions at IT&CMA, Seoul Metropolitan Government, is delighted to return as a luncheon host for buyer and media delegates. Maureen O’Crowley, Executive Director, MICE Division, Seoul Tourism Organisation expressed her confidence backed by success at previous years’ events, “We had been the proud sponsor of Seoul Gala Dinner for several years. This year, we are excited to engage with buyers and media at a Seoul Hosted Luncheon that will take place tomorrow (30 September). At this luncheon, we will be highlighting new incentives from Seoul, especially our special support programs. Through this intimate session, we want to create an event stronger working relationship with our target audience.

The first day of the 2015 edition will round up with the Opening Ceremony and Welcome Reception hosted by Thailand Convention & Exhibition Bureau. Held at Live House@Central World, TCEB will be playing host to all event delegates at the evening’s function themed ‘Heaven Unveiled. A Night in Paradise’.

For more information, log on to www.itcma.com | www.corporatetravelworld.com/apac

#itcma2015 #ctwapac2015


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