Posted tagged ‘TECHknowledge’

IMEX America research reveals the untapped potential for event technology

October 19, 2016

IMEX America research reveals the untapped potential for event technology  

61.3 per cent of meeting professionals agreed that currently available event technology makes event management much easier and that it will develop and change dramatically in the next 10 years, but 92 per cent admit that meeting planners are not making the most of such technology solutions.

These were among the key findings of new research carried out for IMEX America by Meeting Professionals International (MPI) providing fascinating insight into the views of meeting professionals on event technology.

It also revealed that when buying event technology products and services, only 21.2 per cent of those surveyed approached the project with confidence.

Carina Bauer, CEO of the IMEX Group said: “Event technology is a fast growing sector that offers vast untapped potential to help with the planning and efficient operation of events”.

We believe that having technology demonstrated by experts face to face is a highly effective way for buyers to get to grips with technology and discover how it could help them. At IMEX America we have facilitated this through guided tours and demonstrated such technology in dedicated educational areas. In addition, the many event technology suppliers at the show will be happy to explain the capabilities and benefits of what they offer at their booths.

Among the initiatives that IMEX America has introduced to meet this need is the EventTechTours. Taking place throughout the show, they will be led by Tahira Endean, who was recognized in 2015 as one of the Top Five Women in EventTech and who now specialises in explaining the integration of technology into our lives, businesses and events.

Innovation Tours are also planned for Tuesday and Wednesday, led by Glenn Thayer of Emcee Squared. They will demonstrate how tech, innovation and trends can be implemented into general sessions, as well as examining the future of meeting experiences.

IMEX America also features the TECHknowledge Area, powered by The Meeting Pool, where experts will deliver targeted technology sessions, TECHbytes, answering questions on hot topics such as Snapchat, Slack, OneNote and wearable technology, and guide buyers through the latest tech in the Gadget Lab. More information is available here.

The survey also asked “what problems do you face in your day-to-day work that you would like technology to solve for you, that isn’t currently covered?” The responses revealed a strong widespread demand for ’consolidation, integration, ‘one-stop’ complete solutions and consistency.’

Typical of these views were requests for ‘the compilation of information from various sources/modules into a single flexibly formatted report;’ ‘a one-stop, affordable complete event management solution, from exhibitor management to budget reconciliation’; and ‘one SMMP system consolidating everything including event management and procurement’.

Carina Bauer concludes by adding “The industry is clearly seeing the tip of the iceberg in event technology at present. We expect there to be much more to come and we believe that by visiting the event technology area at the show and making the most of our Tours and TECHknowledge Area, buyers can learn so much that will be valuable to them in planning and running their events more effectively now and in future.

IMEX America 2016 takes place from 18 – 20 October in Las Vegas. For more information about the show please visit http://www.imexamerica.com.

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Technology and business grow together at IMEX America

October 17, 2016

Technology and business grow together at IMEX America
Budding technology companies to compete for business boost

Meetings industry professionals at IMEX America this year can discover the latest innovations set to impact the way they do business. Many of these innovations will come from the technology sector according to nearly 40 per cent of meeting professionals.

The survey of nearly 1200 respondents by the IMEX Group revealed that 40 per cent of hosted buyers, 34.5 per cent of visitors and 37.5 per cent of exhibitors thought technology would deliver the next big innovation. New apps, virtual meetings and meeting room technology were all cited as examples of how event technology innovation is making an impact across the industry.

Meeting professionals can preview some of the technology set to make waves in the industry at the #IMEXpitch taking place 18 October at IMEX America. Event technology start-ups have the opportunity to showcase their products to an audience of event professionals at the show, which is held 18-20 October in Las Vegas. Applications are now open for the #IMEXpitch, culminating in five finalists competing in a live head-to-head pitch competition.

Each company has five minutes to put forward its product, including the concept, features and unique selling points, to a live audience. The winner, chosen by an expert judging panel, will receive a free space on the Technology Pavilion at next year’s show in addition to press and marketing exposure.

The independent expert judging panel all work with event technology on a daily basis and are always looking out for the latest developments as one of the judges, Tara Thomas, co-founder of The Meeting Pool, explains:

“IMEX has a long history of being at the forefront of showcasing event tech. The competition is truly where the industry looks for the latest innovations changing the game for event professionals and is also an amazing opportunity for startups to attract significant attention and buzz around their products. I’m excited to be involved this year, and to see what I know will be an incredible lineup of companies.”

The Meeting Pool is also powering the TECHknowledge Area at IMEX America where experts will deliver targeted technology sessions, TECHbytes, answering questions on hot topics such as Snapchat, Slack, OneNote and wearable technology, and guiding visitors through the latest tech in the Gadget Lab.

Carina Bauer, CEO of the IMEX Group, commented:

“Technology has long led the way in innovation, particularly in the meetings sector. This innovation often comes from start-ups entering the industry and we see many interesting ideas from new businesses through our #IMEXpitch competition and across the showfloor.”

Buyers at IMEX America can meet the experts behind the latest innovations in a series of TechTours running throughout the show. By meeting with selected exhibitors on the show floor, they can discover some of the companies who are leading the way in technology impacting the meetings and event sector.

For more information about the #IMEXpitch and to submit an application please visit http://www.imexamerica.com/events/imexpitch/

For more information about the TECHknowledge Area at IMEX America, please visit http://www.imexamerica.com/events/education/show-floor-education/techknowledge-area/

IMEX America 2016 takes place 18 – 20 October in Las Vegas. For more information about the show please visit http://www.imexamerica.com

Tech start-ups present their solutions for the meetings industry at #IMEXpitch

March 22, 2016

Tech start-ups present their solutions for the meetings industry at #IMEXpitch
Five technology start-ups from across the world have the opportunity to showcase their products to an audience of event professionals at IMEX in Frankfurt this year.

Finalists have been selected for the #IMEXpitch which takes place during IMEX in Frankfurt, 19 – 21 April.These up-and-coming companies offer innovative technology for the events sector and are set to go head-to-head in a live pitch competition at the show. The finalists are:

• eventbaxx www.eventbaxx.com – digital goodie bags
• Grip www.getgrip.io/grip-event-matchmaking – networking for startups
• Interactio www.interactio.io – simultaneous interpretation via a smartphone
• Mash Machine www.mashmachines.com – a musical instrument enabling players to create music by placing and moving blocks on its surface
• Qmeeto www.qmeeto.com – an all in one management tool

Miguel Neves, Senior Online Community Manager, IMEX Group explains: “There is plenty of innovation in the meetings industry, much of it coming from start-ups, and we’re keen to reward and recognise these new and exciting companies at the show.We also hope to give attendees a quick way to learn about the latest event technologies and how they can support their events.”

Each company has five minutes to put forward its product, including the concept, features and unique selling points, to a live audience of up to 60 attendees.This competition is part of the IMEX education program and will take place at the Inspiration Hub on 19 April 2016 at 16:00.
The winner, chosen by an expert judging panel, will receive a free space on the Technology Pavilion at IMEX in Frankfurt 2017 in addition to press and marketing exposure.The six judges are all individuals who work with event technology on a daily basis and are heavily involved in the latest developments.They will select the winner at the #IMEXpitch final held at the show. The selection criteria covers ease of implementation and practicality, innovation and sustainability among other factors.
One of the judges, Christine Fuchs from the social fox, is also leading specialised tours on technology during IMEX, offering visitors a snapshot of the latest event tech solutions from across the showfloor.

A new feature at IMEX in Frankfurt this year is the TECHknowledge Area where experts will provide practical technology solutions and hands-on experiences.  With their fingers on the pulse of the event technology space, these experts can discuss solutions for event planning, budgeting, productivity, sourcing, travel and other areas.

The TECHknowledge Area features a TECHbar where attendees can test out a range of event tech solutions, event apps, gadgets, wearables and more in a sales-free zone. Scheduled TECHbyte sessions are also available for valuable one to one advice.
For further details about this see http://www.imex-frankfurt.com/events/education/show-floor-education/techknowledge-area/
For further details about #IMEXpitch see www.imex-frankfurt.com/imexpitch


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