Posted tagged ‘Visitlondon’

Mayor launches #MyLondonDish campaign, backed by top chefs, to celebrate London’s diverse food

March 21, 2017

Mayor launches #MyLondonDish campaign, backed by top chefs, to celebrate London’s diverse food
The Mayor of London, Sadiq Khan, has launched a new social media campaign called #MyLondonDish to celebrate food in London, as part of his #LondonIsOpen movement.

Top chefs and food experts across the capital have pledged their support including Jamie Oliver, Jasmine and Melissa Hemsley, ‘Clerkenwell Boy’, and many more.

London has the highest concentration of restaurants in the UK including 65 Michelin-starred establishments, and offers more than 70 world cuisines. It is hoped that the campaign will encourage tourists to ignore outdated misconceptions about British food and instead explore the incredible variety of foods available in the capital.

The campaign begins in the same week as the Mayor of London made his first post from his new Instagram account, @MayorofLDN. In it he shared his favourite London dish, traditional fish and chips, saying: “London is an incredible place to eat with some of the best chefs, food markets, restaurants and cafes in the world. And of course, we do the best fish and chips. They’re #MyLondonDish (bit of a cliché, but the truth). What’s yours? Take a photo, video or live of your favourite food or your favourite place to eat and make sure to tag me and use #MyLondonDish. Show the world that #LondonIsOpen for the world’s best food!”

Social media users are being encouraged to share their chosen #MyLondonDish on Instagram or other social media platform. This could be a meal at their favourite London restaurant, or even something they’ve created using London-sourced ingredients. Those who join in the conversation will see their picture featured in a crowd-sourced gallery on a bespoke new segment of VisitLondon.com. Head to  http://www.visitlondon.com/mydish for more information.

The Mayor of London, Sadiq Khan, said: “We want to unite Londoners and tourists alike through #MyLondonDish, to show that London is open to some of the finest cuisine in the world. Here in London we have thousands of incredible restaurants to eat and drink at, and a huge variety of interesting and exotic ingredients available at markets, shops and stalls throughout the capital. From traditional fish and chips to the best new fusion recipes, I urge Londoners to share their favourite dish and show the world that London is Open for food.”

Jamie Oliver said: “I’m loving the Mayor of London’s #MyLondonDish campaign to show the world that London is Open for Food. It’s a bit naughty to put one of my own restaurants in but Fifteen is a massively unique restaurant having trained so many people over the years. No credit to me, all to our head chef Robbin Holmgren and his ridiculously yummy short ribs. There is so much diversity in London when it comes to food so I’d encourage everyone to get out there and try something new.

Andrew Cooke, Acting Chief Executive London & Partners, which runs VisitLondon.com, said: “My London Dish is a great way for international visitors to share their culinary experiences and help make sure everyone knows that London offers some of the best food in the world. With vibrant food markets and over 8,000 restaurants, offering 70 world cuisines, the city has a dish for everyone.”

Award winning Instagrammer, Clerkenwell Boy said: ‘London has an amazing dining scene and each week is a new adventure, from pubs to pop-ups and markets to Michelin-starred restaurants London has something to offer everyone. I like to mix it up with the places I visit across the city, but for me the bacon and egg naan at Dishoom is #MyLondonDish as it’s such a brilliant twist on the classic British bacon butty. I’m excited to be a part of The Mayor of London’s #LondonIsOpen campaign and to celebrate the amazing food we have here in London.’

STAR OF HARRY POTTER FILM SERIES SUPRISES ‘SUPER FANS’ DURING ONCE-IN-A-LIFETIME TRIP TO THE CAPITAL

April 1, 2016

STAR OF HARRY POTTER FILM SERIES SUPRISES ‘SUPER FANS’ DURING ONCE-IN-A-LIFETIME TRIP TO THE CAPITAL

The actor James Phelps, who starred as ‘Fred Weasley’ in the Harry Potter film franchise, has turned a surprise trip to London into a magical experience for a young family of Harry Potter fans.
The Johnson family, from Los Angeles, California, received the once-in-a-lifetime trip to London, and a one-off VIP tour of Warner Bros. Studio Tour London – The Making of Harry Potter with James Phelps, after the city’s official tourism body, visitlondon.com identified them as genuine ‘super fans’ of Harry Potter.
Fans of London – devised by Visitlondon.com, celebrates the blockbuster events across London this year including The Queen’s 90th birthday celebrations, 400 years of Shakespeare’s legacy, and the world’s first exhibition on the Rolling Stones, EXHIBITIONISM.
The Johnson family were selected by visitlondon.com after an extensive search across the US.

Adam (11), Daniel (13), and Victoria Johnson (14) who had never left the United States before their visit to London, have been avid Harry Potter fans for years. “My mum used to read the books to me and my brother and sister even before we were born,” said Harry Potter super fan, Adam Johnson. “When I think of Harry Potter I always think of London. Our trip was so much fun, especially meeting James Phelps – and I really wish I had a real life Firebolt broomstick so that I can fly back to London whenever I want!

The family also run a successful LA-based charity that helps local children overcome bullying.

James Phelps surprised the Johnson children at the home of the film series, Warner Bros. Studio Tour London– The Making of Harry Potter, which is celebrating the 15th anniversary of the UK release of Harry Potter and The Philosophers Stone this year.
Speaking about his day with the Johnsons, James said: “I had such a great time with Adam, Victoria and Daniel, showing them around the film sets, telling them stories about when we shot the films and even teaching them a few magic tricks… it’s easy to see how knowledgeable and passionate they all are about Harry Potter, true super fans! ”
London is one of my favourite places in the world and fans of Harry Potter can still enjoy so much of its magic across the city.
Chris Gottlieb, Chief Marketing Officer for London & Partners said: “Fans of London is a true celebration of the blockbuster events in London this year, and these films allows the audience to see London through the eyes of authentic and deserving super fans like the Johnsons.
Whether you’re a fan of the Royal Family, Harry Potter, Shakespeare, or the Rolling Stones, visitors can find so much of what they love in the capital – and in this case, there’s never been a more exciting year to be a Harry Potter fan in London.
For the chance to win a trip to London go to visitlondon.com/fans

 

London gets set to welcome a fairy-tale summer and tourism boom

April 22, 2015

London gets set to welcome a fairy-tale summer and tourism boom
Tickets go on sale in spectacular fashion for Shrek’s Adventure! London opening this July

The much anticipated new visitor attraction from Merlin Entertainments PLC in collaboration with DreamWorks has launched its tickets sales today in the form of an ogre-sized Gingerbread House Ticket Office on London’s South Bank.

The edible Ticket Office, made from 700 real gingerbread biscuit tiles and 100kg of icing will be selling the first tickets for Shrek’s Adventure! London – a brand new Shrek adventure, complete with a cast of fairy tale characters, themed shows and sets, 4D bus ride, dramatic special effects and new DreamWorks animation.

The summertime opening of this family attraction is set to further strengthen London’s tourism offering and encourage more international and domestic visitors to the capital. Last year, London’s visitor attractions experienced continued growth with a 7.11% increase on the previous year, and the 2014 full year international visitor figures due out next month are on course to top a record breaking 2013, which welcomed 16.8 million international visitors to London.

Gordon Innes, CEO London & Partners said, “London’s world class visitor attractions have been helping drive a big increase in tourists coming to the capital from all over the world – putting the city on course for its most successful and exciting tourism year yet.

We are confident that the addition of Shrek’s Adventure! London along with a vibrant and diverse calendar of summer events will further boost London’s visitor economy as the capital continues to go from strength to strength.”

Summer highlights across London include the third annual Prudential RideLondon (1-2 August), a two-day cycling festival for families, amateurs elite cyclists alike, as well as the new Sunset Safari experience at ZSL London Zoo (5 June – 17 July) which gives visitors the chance to unwind in the company of over 750 species after hours.

This year, for the first time ever at the Summer Opening of Buckingham Palace, displays throughout the State Rooms will recreate the settings for state visits, receptions, garden parties, investitures and private audiences (1 August 2015 – 27 September). Elsewhere at the National Portrait Gallery, Audrey Hepburn fans can explore the celebrated film star’s fascinating life and career through the Portraits of an Icon exhibition (2 July – 18 October).

For more information on what’s on in London this summer and beyond, go to Visitlondon.com


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